Thu.Feb 02, 2023

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Customer Experience in Retail Guide: Explanations, Strategies, & the Future of CX

Lumoa

Before the digital age, customer experience in retail was a completely different world. But the need to deliver an outstanding customer experience hasn’t. According to research, 95% of consumers believe customer experience is the key to brand loyalty. In This Article: What is Customer Experience and Why Is it Important?

Retail 94
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Connect customer feedback to your target audience with HappyOrNot Demographics

Happy or Not

We all know that loyal customers buy more and bring in more money and help you build success in the long run. Typically, trying to please everyone ends up pleasing no one, and the same can be said for building customer experiences and loyalty. By connecting customer feedback to your target audience’s demographic data.

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Everyone’s Talking About Optimove’s CRM Lightning Talks at ICE 2023

Optimove

This is a series of quick, insight-packed talks put together by our seasoned CRM experts and covering the hottest topics for 2023.  By utilizing real-time data, brands can personalize their customer journeys and ultimately boost customer life-time value and the overall bottom line.

2023 52
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How Emotional Experience Impacts Business Results ?

Feedbackly

Why do customers choose one brand over the other when both offer similar products in quality and price? Why do customers cling to expensive brands when they can get one with the same functionality for cheaper? Loyalty and brand image may seem the obvious answers, but did you know that these eventually tie to customer emotions?

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. 💡 That’s where the Voice of the Customer (VoC) comes in. NPS and C-SAT become the keys to the realm, but offer no true insights. If you can’t identify it, you can’t fix it!

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Want More Customer Data? Build An Enterprise Data Strategy First

Forrester's Customer Insights

or “how do I get more customers to share data with me?” In the era of data deprecation, many B2C marketing clients are asking me “how can I get more first-party data?” It’s a valid question and a totally understandable one – a common recommendation (including from Forrester) to contend with the loss of third-party […]

B2C 26
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These are the critical questions to see if your segmentation is effective!

Beyond Philosophy

Today, we are discussing customer segmentation and whether your organization is doing it right. To be clear, customer segmentation is not stereotyping. Instead, it is an attempt to understand your customers better so you can provide something they value and earn more of their business. ” These are accurate but unhelpful.

Travel 78
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The Truth About Customer Journey Mapping

Speaker: Dave Seaton, CEO of Seaton CX

Is Customer Journey Mapping a tired fad from 2013? Or a critical tool for sparking customer-centric change? When crafted with precision and insight, journey maps emerge as powerful catalysts, transforming customer experiences and steering businesses towards profitable growth.

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How Mature Are Your Digital Experiences? A Step-by-Step Guide to Improved CX

Getting your customer experience (CX) right drives business success. Not only does a better CX improve customer satisfaction, increase retention, and create more engagement, it also drives key business results, including lower operational costs and higher profits. That’s why we wrote this eBook.

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Your Expert Guide to CX Orchestration & Enhancing Customer Journeys

Speaker: Keith Kmett, Principal CX Advisor at Medallia

Join Keith Kmett, Principal CX Advisor, in this new webinar that will focus on: Understanding CX Orchestration Fundamentals: Gain a solid understanding of what CX orchestration is, its significance in the customer experience landscape, and how it plays a crucial role in shaping customer journeys.

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Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

Transforming customer engagement, Voice of Customer (VoC) insights, and Journey Maps into tangible financial outcomes poses a significant challenge for most organizations. In this exclusive webinar, Diane Magers will guide you through the journey of aligning your customer and employee experience strategy with financial success.

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The Open CCaaS Advantage Report

The customer engagement challenges facing organizations have changed – so a new approach is needed. It’s no longer the engagement channel leading CCaaS conversations. The Open CCaaS Advantage is Verint’s new research report which explores where first generation CCaaS platforms fall short when trying to deliver exceptional CX.

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How woom bikes Takes an Employee-First Approach to Grow Its Customer Base

Employees across an organization work with buyers at different stages in the customer journey. By gathering their feedback, companies can capture the biggest picture of employee and customer needs. By focusing on both the employee and customer experience, woom bikes: Bolsters customer experience by acting on employee feedback.

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NEW! 2023 State of CX Research Report Just Released!

Part II of The Northridge Group’s State of CX 2023 report reveals 93% of business leaders surveyed believe their companies make it easy for customers to resolve issues. Only 66% of customers agree.

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2021 State of Customer Service Experience Report

The Northridge Group's State of Customer Service Experience report provides a clear message to businesses. Report highlights include: Online shopping is the new normal – 68% of customers increased their online shopping during the pandemic and plan to continue this trend post-pandemic.

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The State of Customer Experience 2023 Research Report

The Northridge Group’s State of Customer Experience 2023 research report reveals a surge in preference for online agent chat versus the phone amongst 18–35-year-olds—the first time online chat has eclipsed phone! JUST RELEASED!

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7th Annual CX Report by The Northridge Group Uncovers Priority Training Focus

New research reveals 92% of business leaders would like to provide additional training to their customer service representatives. Soft skills training stands out as a priority area of investment and/or improvement.

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Research Report: The State of Community Management

Customer Communities Elevate the Customer Experience. Online communities provide a wealth of benefits for organizations; they impact a variety of customer activities, boost engagement, and provide a range of transformative business services. External Communities Elevate the Customer Experience.

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The 2022 State of CX Report

It's been a rough couple of years, especially for customer experience professionals. To find the answers, we surveyed more than 2,200 industry professionals worldwide, ultimately discovering insights that will transform the way you work and engage with customers. The pandemic has made an already difficult job harder.

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CCO + CMO: The Unstoppable Duo of Business Growth

Speaker: Rachel Orston, CCO of SmartRecruiters & Latane Conant, CMO of 6Sense

In today’s complex and digital world, B2B buyers are relying more on trusted sources such as review sites, online searches, and peer-to-peer insights––instead of vendor-provided information––when it comes time to make purchasing decisions. How to effectively engage and optimize your customer experience.

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2020 Database Strategies and Contact Acquisition Survey Report

Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging.

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How Intent Data Helps Marketers Convert A-List Accounts

Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’ll walk you through how intent data can elevate your marketing operation, including how it helps you: Easily prioritize accounts Craft engaging content that converts Retain and upsell customers

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How to Use Data to Build Strong Customer Communities

Speaker: Carrie Melissa Jones Founder, Gather Community Consulting

Mediocre, copycat brand communities that fail to deliver on employee or customer expectations. They can use insights, advice, and qualitative data about community members to build successful, promising communities. Make sure you don’t miss out on this incredibly insightful webinar! But, brands can avoid this.

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What We Learned From Our Own Data-Driven ABM Strategy

In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%. ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.

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2021 Community Predictions

These challenges have pushed organizations to seek digital solutions to remain relevant and connect with their customers online. This year's edition includes: Insight from 21 top community experts. What impact has the global situation had on the community and what can we expect moving forward into 2021?

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Winning Solutions to Keep Contact Center Agents Engaged

Speaker: Adam Saad - Founder & CEO, Tech Stack Advising

Somewhere in a global contact center, there is an agent who has spent the last 8 hours answering questions from disgruntled customers. At the end of this webinar, you will walk away with insights including: How to keep your company’s cultural message clear. How working in different environments can potentially affect agent engagement.

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How Product Teams Can Leverage Community

Speaker: Scott Baldwin of ProductBoard

Through in-depth user insights, a clear product strategy, and an inspiring roadmap. Listening to the voice of the customer (VoC) and utilizing product feedback and ideation are some of the most effective ways to do just that. Product managers and community managers share a common goal: to deliver value to their users.

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Power Hour with the Community Team at Mural

Speaker: Beth Vanderkolk, Lindsay Olson, & Amanda Peterson, The MURAL Community Team

Not only has the community offered a brilliantly collaborative space to MURAL customers, it has garnered excellent product feedback and ideation and has, in such a short time, proven itself a community worth emulating. MURAL came to Vanilla just 4 months ago and together, we worked with them to build their thriving community from scratch.

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Why Organizations Looking to Deliver Extraordinary, Customer-Centric Experiences Must Continuously Improve their Customer Insights

Speaker: Tyler Andre, Michelle Buretta, Megan Burns, and Ron Dutta

Customer experience (CX) is only as effective as the customer insights (CI) that fuel the program. In order to strengthen customer experience, we need to go straight to the source to learn from customers what matters to them, what to prioritize, and how we can provide more value.

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AI Insights Playbook––Understand Your Customer Experience To Improve It

The biggest challenge facing Contact Centers is understanding what customers expect. With today’s ever-changing customer expectations, dynamic market realities, and aggressive competitors, the onus is on organizations to quickly understand where they are successful and where they fall short.

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How to Run a Successful Voice of the Customer Program

The Voice of the Customer (VoC) is the core foundation of any successful customer experience program. When executed properly, a Voice of the Customer program will give you real-time insight into your customers’ experiences.

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The Ultimate Guide to CX Surveys

Customer feedback is essential for your business to thrive. Knowing what your customers love – or don’t love – will give you the direction you need. Discover best practices, how to formulate a great survey, and the most insightful customer experience survey questions to ask, all with examples!

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Leveraging Data Analytics to Optimize the Customer Experience

Speaker: Nathan Hart, Mary Kane & Imran Mohammed

This approach can lead to actionable insights to resolve FCR problems, improve Customer Experience, reduce costs, and increase customer retention. Join us to learn more about: Key Insights: How to measure Customer Experience and engagement across channels.

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How Orvis Converted 58% of Returns into Exchanges with CX Insights

International, multi-channel retailer Orvis is known for superior outdoor equipment and customer satisfaction. Delivering white glove customer service to millions worldwide is a challenge, so Orvis turned to Khoros CX Insights to help identify and resolve friction points in the customer experience.

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Why Product Led Growth is a Customer Success Responsibility

As the eyes and ears of an organization, Customer Success can drive acquisition, expansion, and retention. But without a clear understanding of a product’s capability, or the value it creates for customers, churn is unavoidable.

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When Customers Win, You Win: How to Deliver Value That Transforms Your Customer Experience

Speaker: Donna Weber - Customer Onboarding Expert

Customer onboarding is so much more than going live with your product and driving adoption. The truth is, onboarding is the most important part of the customer journey. When you set positive first impressions, establish trusting relationships, and quickly deliver meaningful outcomes, you create customers for life.

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What Do Your Employees Need to Provide Outstanding Customer Experiences?

Speaker: Laura Sikorski, Contact Center Consultant

Your Contact Center today is truly an Interactive Engagement Center and the most customer-focused area in your organization. Your company is judged on how your staff relates to your customers on all channels. Your staff requires appropriate tools and integration to all operational functions of your business to satisfy customer needs.

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How to Efficiently Transform Your Customer Service Through AI

Speaker: Rana Gujral, CEO at Behavioral Signals

According to a report from Salesforce, 78% of customers are willing to do business with a brand even after a mistake, but only if the customer service is excellent. This means you can’t afford to put your customers on hold for long or deliver poor communication. Customer service technology has largely been the same for decades.

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience. Tune into the webinar to learn: What specific channels do customers go for feedback. What should you not say?

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How Great Organizations Empower Customer Experience Teams

Speaker: Conference Speakers

Today’s teams need to operate cohesively like never before, managing the pace of both technological change and customer needs and demands. See inside the operations of top performing customer experience teams, and improve your organization’s CX outcomes. Modern Customer Journey Tools & Practices for Deep Empathy and Team Alignment.

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How Call Lifecycle Details Help Increase Customer Satisfaction

Do you want to better understand what your customers are experiencing on calls? In this eBook, TASKE shows how you can: Resolve customer complaints faster. Download this eBook now to learn how to gain insights on all your calls to increase your customer satisfaction! Identify hidden trends to improve operations.

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Drive Employee and Customer Satisfaction with SLAs

Speaker: John Goodman, Vice Chairman, CCMC, Customer Care Measurement & Consulting

Technology has elevated every aspect of the customer journey. All aspects that is, but one: customer complaints. Too often, CSRs use technology as a crutch rather than a tool, and it's starting to show--57% of customer rage results are technology-based. and master customer rage for an insightful webinar on September 23rd.

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Customer Advocacy and Community

Speaker: Liz Richardson and Deena Zenyk

So you’ve heard the news, your existing customers are your best source of new customers. But how do you go about formalizing a process that proves your customers are important to you and achieves reliable business outcomes? By following a step-by-step process that uses your community to develop a customer advocacy program.

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Beyond the Contact Center: Unlocking Insights with Speech Analytics

A global survey of 500 key decision makers by Opus Research shows the core benefits of making the leap to an omnichannel contact center, such as uncovering actionable business insights on employee-customer interactions.