Trending Articles

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Developing a Modern CX for the Modern Consumer

Topdown

The customer experience is multifaceted and takes into account every interaction that a customer has with a brand and organization. How customers engage and interact with various organizations on the market is also a part of the customer experience. The customer experience is an extremely important aspect in running any business. The ways in which brands deliver a high-quality customer experience, though, have had to evolve alongside the rest of the marketplace over the years.

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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others.

2024 69
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How to Delete a Facebook Page and Protect Your Brand Reputation

InMoment XI

Facebook is one of the most widely used social media marketing tools today. However, there may be instances where your business must learn how to delete a Facebook Page in order to protect your brand reputation. Here are some of the common reasons why a business might want to delete their Facebook Page: Rebranding: Your company is undergoing a rebranding process and you’d like to start fresh with a brand new Facebook Business Page.

Brands 260
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[Experience Action Podcast] Customer-Facing Employees and CX Buy-In

Experience Investigators by 360Connext

Unlock the full potential of your customer-facing team and watch your customer satisfaction soar! Let’s transform the frontline of your business into a powerhouse for customer loyalty. On this episode of the Experience Action Podcast, we’re tackling a golden question: How do we get our customer-facing employees just as invested in the customer experience as we are?

Download 162
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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This Customer Could Ruin Your Business

ShepHyken

What if I told you that a satisfied customer could ruin your business? Most people think satisfied customers are happy and will come back. At least, it appears that way. Many years ago, I used to begin my customer service keynote speeches with a question: By a show of hands, how many of you believe it’s important to satisfy your customers? As you might imagine, just about everyone raised their hand.

2024 139

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Shopify Telephone Support: How BPO Services Can Help

Magellan Solutions

Hey there, fellow Shopify merchants! With over 1.75 million online stores on Shopify , excellent customer service is crucial to standing out. Top-notch telephone support is essential for building brand loyalty and boosting sales for your online business. With Shopify telephone support, you can elevate your customer experience and ensure shopper satisfaction, making your store a preferred choice among millions of others.

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Predictive Customer Service: AI’s Role in Anticipating Needs

Comm100

AI is reshaping countless industries and services, and customer service is one such area that is changing for the better. Its main benefit is in allowing organizations to provide predictive support to their clients, catering to their needs 24/7 to address their concerns proactively. In this article, we will discuss how the combination of AI and human intuition can be applied to a range of sectors to help solve problems preemptively.

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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. This actually is not true. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Offering your own points could be less desirable than other options at your disposal. Points and miles are a dominant and popular form of loyalty value.

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A Positive Emotional Experience = Good for Customers, Profitable for You

Heart of the Customer

Having the best customer experience pays. But what is the value of having the best customer experience? There’s plenty of data that shows that customer experience pays. The most compelling is Watermark Consulting’s tracking of stock prices. The company simulated purchasing the stock of CX Leaders (the ten top-performing companies in customer satisfaction on annual […] The post A Positive Emotional Experience = Good for Customers, Profitable for You appeared first on Heart of the Customer.

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The 2023 Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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Top IT Outsourcing Companies in the Philippines

Magellan Solutions

Most organizations worldwide are moving towards IT outsourcing in the digital era , viewing it as a strategic leaver towards increasing operational efficiency, optimizing costs, and gaining access to specialized skills. With an exceptionally competitive cost structure, high levels of English language proficiency , and a deep well of IT talent, the Philippines is an attractive destination for IT outsourcing.

Culture 52
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How to Tap into Your Customers’ Hidden Motivations To Gain True Success

Beyond Philosophy

Learn more about Colin Shaw : Join over 80,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: One of the things I talk about a lot with clients is customer emotions. The reason I do is because over half of any experience is highly influenced by customer emotions, which, among other things, motivate customers to act.

Books 78
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Customer Complaints: The Sound of Silence in Corporate Communication

The DiJulius Group

Years ago, one study revealed that customers would rather go to the dentist instead of calling a company’s contact center. Big corporations have now solved that issue by making it virtually impossible to contact them. A new study sheds light on a significant obstacle: the absence of a contact phone number on the homepage of. Read Full Article The post Customer Complaints: The Sound of Silence in Corporate Communication appeared first on The DiJulius Group.

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How to Power up Your B2C Marketing Strategies with Surprising B2B Secrets

C3Centricity

As has been claimed for decades, there are differences between B2C marketing strategies and those of business-to-business (B2B). However, as companies continue to evolve in an increasingly digital landscape, these disparities, while significant, share the underlying goal of establishing meaningful connections with the people who buy their products and services.

B2C 90
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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The Power of Real-Time Visibility

SaleMove

Disconnected service experiences are the root cause of many customer support woes: Real-time visibility provides a seamless solution that benefits everyone. The post The Power of Real-Time Visibility appeared first on Glia Blog | Digital Customer Service Explained.

Blog 86
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Instructional Designer vs. Customer Success Manager: Who Knows Your Customers’ Better (and Does It Really Matter)?

Gainsight

Customer Success is paramount in driving product adoption. From a report, Gainsight found that 67% of respondents are using Digital Customer Success to effectively onboard and grow customer advocacy for their products. But how do you ensure that your customers not only get on board with your product but also leverage it to its full potential? The answer: Digital Customer Education (CE).

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Top credit union trends: Practical guidance for navigating 2024

West Monroe

Credit unions are uniquely positioned in today’s marketplace. With the ability to focus on the member experience and provide higher interest rates, credit unions can continue providing value despite ongoing uncertainty in the macroenvironment. While this impacts lower net interest margins, it fuels competition against traditional banks and highlights the differing profit pressures that credit unions face.

2024 52
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The Art of Negotiation: Winning Strategies in the Real Estate Marketplace

CSM Magazine

Navigate the intricate world of real estate negotiation with strategic expertise and discover the secrets to securing lucrative deals. When mastering the art of negotiation in the real estate marketplace, understanding the importance of strategy is critical. Knowing how to navigate the complexities of deals and counteroffers can make all the difference in securing a successful outcome.

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Revolutionizing Contact Centers: Next-Gen Tech for Enhanced CX

Speaker: Liran Meir Frenkel, Performance Management and RPA Sr Product Marketing Manager at NICE; Harpreet Makan, Practice Director at Everest Group; & Santhosh Kumar, Practice Director at Everest Group

As contact centers navigate the challenges of delivering excellence within budget constraints and adapting to evolving employee expectations, optimizing agent tasks becomes crucial. Discover a holistic approach across three pillars - people, process, and technology - that is essential to excel in this dynamic landscape, and explore how next-gen technologies such as generative AI, performance analytics, and process intelligence play a pivotal role in transforming contact centers into advanced CX

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Transformer les résultats du service à la clientèle dans le secteur bancaire grâce à l'automatisation de l'IA

Inbenta

How Banks Can Leverage AI to Improve Self-Service, NPS and Customer Experience at Scale When customers think about their banking relationships, what do they prioritize? It turn out quality customer service ranks higher than most other priorities, including branch locations or sign-up bonuses. AI-powered tools represent a new opportunity for banks to encourage self-service, boost NPS, and enhance customer experience.

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Demonstrating socioeconomic impact – a historical perspective of ancient wisdom and modern challenges

Clarivate

Dive into the historical evolution and contemporary challenges of assessing the socioeconomic impact of publicly funded research with insights from the Institute for Scientific Information. In research and higher education circles, there is a widespread notion that the socioeconomic impact of research is a new concern for funding agencies. It can become an onerous distraction: difficult to measure and rarely the main impetus behind research effort.

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Unplugging to Connect: How Community Impacts Your Business

Gainsight

Loneliness continues to be a rising epidemic in our society. The cure for this is community. Our mission is to create a thriving culture of community within the technology space. We do this through Pulse events and wanted to create this with our Community Unplugged event. Nick Mehta, CEO at Gainsight and Kellie Capote, Chief Customer Officer at Gainsight kicked off the event and dove deep into why communities are important within the workplace and how to start building them.

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From Recruitment to Retention: Understanding the Employee Journey 

SurveySensum

Did you know that companies that excel at customer experience have 1.5 times more engaged employees than companies delivering mediocre customer experience? This shows the exceptional impact engaged employees have on customer experience. The higher the employee engagement, the better will be your customer experience and the greater will be the number of happy customers!

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Salesforce is Not Suited for Account Management

Kapta Customer Success

Are you forcing your account managers to use pre-sale tools to do post-sale activities? If you’re one of the 22.9 percent of businesses using Salesforce, this might be you.

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Inbenta dévoile un moniteur numérique personnalisable

Inbenta

DALLAS, TX – March 26, 2024 – Inbenta, a complete customer experience platform powered by AI, today unveiled three enhancements to its award-winning Digital Instructor product (formerly Horizn Digital Demos). The enhancements are aimed at making Inbenta’s interactive how-to tutorials more engaging and easier to share. Digital Instructors are interactive simulations of a digital product, service, or task, demonstrating features and guiding customers with step-by-step visual instructions.

2024 52
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SEO for Startups: The Key to Unlocking Online Visibility

CSM Magazine

Are you on the journey of building a startup and in dire need of SEO strategies that promise growth? If you’ve landed here searching for “SEO for startups,” you’ve hit the jackpot. With a rich history of over two decades, we’ve been pioneers in helping startups amplify their SEO efforts and conquer market spaces. Our success stories speak for themselves, and now, we’re here to guide your budding enterprise toward the same path of triumph.

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The Human-Centric Approach

The DiJulius Group

The Most Critical Element of an Amazing Customer Experience is Being Human-Centric Today, we are living in the “digital disruption era.” Technological innovations are exploding with the rise of artificial intelligence (AI) and machine learning (ML). As an entrepreneur, like so many, I have become enamored with the potential of what AI can do. And, Read Full Article The post The Human-Centric Approach appeared first on The DiJulius Group.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,