QUI QUOTE: Nobody raves about a company that meets customer expectations.

QUI QUOTE: Nobody raves about a company that meets customer  expectations.

When you are working in customer service, you have been happy that your customers leave satisfied. You have sold them a product or service that meets their wants or needs. Or you solved their problem for them. You were happy because, in the end, you met their expectations and they were satisfied.

But that’s not good enough. Satisfied customers feel service is good, not better, just average. Nobody raves about average. And satisfied customers will leave when they find something better or less expensive.

So don’t serve to satisfy customers. Don’t treat customers as they would have expected. Instead, treat them a little better than they want to be treated. Serve to WOW them.

2 Comments

Filed under Customer Service

2 responses to “QUI QUOTE: Nobody raves about a company that meets customer expectations.

  1. Telkom University, I appreciate you reading and responding to my post. So I hope we can have an open conversation. “Do or do not. There is no try.” Yoda, Star Wars movie.

    “People need to be reminded more often than they need to be instructed.” Samuel Johnson So when you prepare yourself to engage with colleagues or students, I encourage you to remind them when you say, “Don’t try. Do. And you’ll be GREAT out there!”

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