Tue.Feb 11, 2020

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Expert Insights: Using Behavioural Science ‘Nudges’ to Deliver Elegant and Effective CX

InMoment XI

Optimizing the Customer Experience with Brain Science All humans, including your customers, use mental shortcuts and behavioural biases automatically. It’s important to understand fundamental behavioural science cues to optimise the customer experience. Jez Cowry, Chief Choice Architect of Cowry Consulting, talked CXForum delegates through a series of practical ‘nudges’ that can be applied to your CX programme.

Insights 260
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Creating Experience Transformation That Lasts: Why You Must Start with LEGACY

Customer Bliss

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Join me as I discuss what I’ve learned over the course of my 35-year career, so that you can more effectively do the work that needs to be done. The following is a lightly edited transcript of the video below. To start defining your legacy and your “Three Blocks Long,” click here for downloadable worksheets.

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Common Customer Experience Training Obstacles — And Their Solutions

Experience Investigators by 360Connext

CX Training Takes a Cross-Functional Team. There’s a reason we use the term “it takes a village” when referring to educating children. Learning is an ongoing process that requires more than one point of input or opinion. We’d never send our 5-year old child to one class with one teacher and declare their education over. We know that lifelong learning is really what leads to success, and there are needs for specific study as well as general education throughout our lives.

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Amazing Business Radio: Bernadette Smith

ShepHyken

Unconscious Bias in Customer Service. Avoiding Assumptions So You Don’t Accidentally Offend Your Customers. Shep Hyken interviews Bernadette Smith. They discuss how inclusion and diversity training can create a better customer experience. Top Takeaways: Unconscious bias affects the way we think about others without being fully aware of it. It causes people to make assumptions about others that may or may not be true.

Books 117
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How to Create a Customer Success Adoption Plan

Totango

Adoption is a stage in a journey, not a point in time. It is the process of continuing to derive ever-more value from your products and services. This experience of value is critical to the health of your customer relationship, so you need a customer success adoption plan. What is Adoption? Breaking down the customer journey into modular stages sta helps to operationalize customer success strategies.

More Trending

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What Is Signal Stripping?

Customers That Stick

Signal stripping is a term I came up with back in 2016 to explain the differing dynamics of different customer service channels. The signals I am referring to are what we’ve labeled “human signals” and they just mean the many communication signals that humans send and read that are not the actual words delivered. In our customer experience advisory and customer service training , we’ve found this understanding of how humans are wired to interact with one another is essential to being successful

2016 78
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5 Steps to Train Your Employees in New CX Initiatives

inmoment

With over 15 years of experience in the customer experience (CX) space, I have seen multiple companies employ training efforts to get their employees involved in new CX programs and initiatives. I have witnessed this process from the perspective of an Account Manager, Implementations Manager, a member of the Product Team, a Business Operations Manager, and now as the Director of Learning Services.

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Why Brands Need to Pivot Towards Building an Identical Support Experience

UJET

Today’s consumers are tech-savvy individuals who use multiple channels to communicate with family and friends. But even with separate channels, the ability to contact someone, share information, and have a personalized interaction are the same regardless of the channel it is happening on. Whether it’s through voice, text, or sharing photos and videos, the experience is identical.

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3 Customer Retention Strategies to Hold the Keys to Customers’ Hearts

iPerceptions

It is five times more expensive for you to acquire a new customer than it is to retain one. With Customer Experience statistics like these, brands are under more pressure than ever to boost customer retention.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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Use Story Connection Strategy to Engage Employees and Clients

One Millimeter Mindset

Story connection strategy is a compelling way to engage colleagues. Yet, this strategy is underutilized. Mostly because you are storytelling uncomfortable, aren’t you? As a result, you avoid incorporating your own story into investor pitches. Or, job interviews, conference presentations, grant applications, engineering RFPs and RFQs. Consequently, you are disappointed when employees and clients do not know what to do with the information you present.

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UJET Releases Research with Insights on the New Tools Shaping Customer Support

CSM Magazine

New report further establishes the need for building seamless customer experiences across all channels and touchpoints. UJET Inc. , a leading provider of customer support communications and solutions, today released its new report, Optimizing Channels for Customer Support , focusing on the new tools, technologies, and channels customers are moving towards as they look for a more seamless support experience.

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How to Create a Customer Success Adoption Plan

Totango

Adoption is a stage in a journey, not a point in time. It is the process of continuing to derive ever-more value from your products and services. This experience of value is critical to the health of your customer relationship, so you need a customer success adoption plan. What is Adoption? Breaking down the customer journey into modular stages sta helps to operationalize customer success strategies.

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What Airlines Can Learn from the Theme Park Industry

Kitewheel

Driving Engagement and Retention in Line for Rides. People don’t enjoy waiting in line. Whether it is the uncertainty of when the line will finish or the way we exaggerate how much time has passed, waiting in a long queue is never fun. The customer experience for airlines is made even worse by the shrinking window for customers to reach their gate, frustration at people cutting in line, or a sense that there are not enough attendants at the front desk, gate, or any other location.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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5 Steps to Train Your Employees in New CX Initiatives

inmoment

With over 15 years of experience in the customer experience (CX) space, I have seen multiple companies employ training efforts to get their employees involved in new CX programs and initiatives. I have witnessed this process from the perspective of an Account Manager, Implementations Manager, a member of the Product Team, a Business Operations Manager, and now as the Director of Learning Services.

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Top 5 Customer Success Takeaways from CCO USA

ChurnZero

Top 5 Customer Success Takeaways from Chief Customer Officers USA. ChurnZero had the opportunity to attend and sponsor an event last week called – CCO USA. It was a two-day event in Atlanta, where attendees got to hear perspectives from leading Chief Customer Officers on how to utilize the latest technology to wow your customers, different models and strategies to enact deep operational change and the tools you need to train, measure and encourage core soft skills.

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Behind the Scenes of Dow Jones’ Customer Care

Think Customers

At its core, excellent customer support is about making your customers feel understood and appreciated by your business. And while customer support is rarely the first thing that readers associate with Dow Jones, parent company to The Wall Street Journal , Barron’s , and MarketWatch, it’s a critical part of the news and publishing firm’s success. Thom San Filippo, vice president of customer service and experience design at Dow Jones, explains what it takes to make a global, tech-savvy audience f

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Should We Relegate Customer Service to Bots?

CSM Magazine

AI is a huge trend today – and everyone wants a piece of this pie. It is used in digital marketing, data analysis, and of course customer service. One can hardly deny the extreme usefulness of this technology in answering customers’ queries because it allows a much faster response time. There are basically no limits on what companies can and should make use of AI in customer service.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Save Time and Money With CCM Tools! Here’s Why You Should Invest in It!

Ecrion

Customer Communication Management (CCM) tools are software programs. These programs help to manage your business’s communication among a variety of platforms. Having the best CCM tools will help to improve customer satisfaction. Improving customer satisfaction can improve your business success. There are a variety of CCM tools available to business owners and finding the right one is important.

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AI for contact centers: How Artificial Intelligence is transforming the contact center

Talkdesk

Customer experience and contact centers, in particular, are great starting points to implement artificial intelligence (AI) solutions since they are a large source of customer information, generating enormous quantities of data that is impossible to process manually. Additionally, giant leaps in speech processing technology and Natural Language Processing (NLP) are opening big opportunities to enhance contact center accuracy while promoting cost efficiency.

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Want to be an ACE Award Winner? Look no further! The award team is here to help.

Confirmit

With more and more top-quality submissions pouring in each year, how can you make yours stand out? At the ACE Awards HQ, we’ve put our heads together to help guide you. For all you hopefuls out there, here’s a round-up of our top tips for the best chance of writing a winning submission (and adding that trophy to your award cabinet!). Select your category.

B2B 52
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Top 3 Reasons to Become a SaaS Developer at Calabrio

Calabrio

We’re often asked what makes Calabrio a top workplace for Minnesota’s sharp, inventive Software-as-a-Service (SaaS) developers—what really sets us apart from all of the other SaaS technology companies in the state. Our answer? Three key things. The chance to develop and hone high-demand agile development skills while working on a highly rated, award-winning SaaS technology.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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The 6 Customer Experience Rules Banking Leaders Follow… That Any Business Can Learn From

McorpCX

No matter who you are or what your financial needs are—consumers and businesses alike—you need an institution to help you manage your money. From national, regional, and community banks to Credit Unions and “non-banks,” there’s no shortage of choices.

Banking 52
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6 Steps to Building a Center of Excellence

Bizagi

A Center of Excellence (CoE) is a vital component of any organization who wants to realize digital transformation across their business. Gartner describes effective CoEs as “concentrating existing expertise and resources in a discipline or capability to attain and sustain world-class performance and value.”. In the context of process management and automation, concentrating these expertise and resources in a Center of Excellence framework means that when you scale-up production you can realize e

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Top CRM Trends For 2020

Forrester's Customer Insights

CX is still king in 2020. Modern CRM must be used as a foundational technology for customer engagement in order to deliver experiences that keep your customers coming back for more. Here are our top 5 trends for CRM in 2020: Self-service for end-to-end customer journey support increases. More customers self-serve as the first point […].

2020 52
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How To Build a Great Healthcare Practice with Zocdoc Reviews

Grade.us

Reading Time: 14 minutes. Zocdoc, the online medical care booking service, was launched during the TechCrunch40 conference in 2007. Thirteen years later, Zocdoc is a healthcare behemoth and Zocdoc reviews are a major consideration for healthcare practices looking to attract to patients. Zocdoc isn’t a mainstream review platform. Don’t let their small size fool you.

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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.