Sat.Jul 09, 2022

article thumbnail

Transforming Customer Experience Through Mystery Shopping

Doing CX Right

Claire Boscq- Scott, Global Customer Service guru and three-time author, explains why and how to do mystery shopping right. You'll learn best practices to improve your products and services and gain a real competitive advantage. The post Transforming Customer Experience Through Mystery Shopping appeared first on Doing CX Right.

article thumbnail

Email Marketing

Optimove

What is Email Marketing? Email marketing is a cost-effective marketing strategy that allows you to connect your audience to your brand and increase sales. Personalized email marketing is one of the most effective ways to nurture leads and boost customer loyalty. Elements of a successful email campaign include: A strong email list Email service provider – helps design and execute email campaigns Clearly defined goals – drive sales, boost brand awareness, and generate and nurture leads.

article thumbnail

How to be funny and use humor in business to your advantage

Beyond Philosophy

When I was still a lad, around 10, I brought home a school report that read, “Colin is the class clown.” I am still proud of that report card to this day. Humor is an essential part of life and, surprisingly enough, business. There are numerous ways to use humor to your advantage in your customer strategy. You might have heard the phrase, “Laughter is the best medicine.” That’s because it is.