[UPDATE 2]: COVID-19 and Online Gaming: How Much Are All These New Casino Players Worth?
Optimove
APRIL 12, 2020
Since the coronavirus pandemic started to dramatically affect the daily lives of billions, we at Optimove have been keeping a very close look at the quickly shifting trends in consumer and player behavior. When we say “player,” we obviously talk about the online gaming industry – a segment we touch heavily. Find previous coronavirus related online gaming analysis here: First Part: COVID-19’s Impact on Online Gaming: Trends & Tips for Marketers.
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