Fri.Aug 14, 2020

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How Should You Define Customer Success?

Totango

In customer success, your customers define their own victories. No one-size-fits-all finish line exists that clients must strive to cross, and there is no Harvard Business School concept of accomplishment you can award your customer before resting on well-earned laurels. That’s because defining customer success is a long-term joint project undertaken by you and your client.

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How Live Chat Helps You Shape Customer Journey

ProProfs Chat

Imagine being in your customers’ shoes. You’ve landed on the website due to a certain search query and find the product you need. You add it to the cart and are ready to check out. But the moment you reach the checkout page, you realize that you don’t have an account and are requested to sign up now. As you click on the sign up process, you realize that the form is quite a journey in itself.

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Getting Started with a Customer Success Program at Lucid

Totango

In our latest installment in the CXO Series , we sat down with Stephanie Comardelle, Vice President of Customer Experience, Success, and Solutions at Lucid to discuss what it takes to implement a stakeholder engagement plan at a time when there is so much going on as well as how they are managing their new customer success program. . Lucid bridges the gap between global questions and human answers by connecting buyers and sellers in one central location for survey sample groups.

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Voice of the Customer basics

Zeisler Consulting

This is part two of a series of posts on the four components of a good CX system. I introduced the concept here and my first post, on CX strategic alignment, is here. Soon I’ll write about Process Engineering and wrap up with notes on what it takes to build and maintain a Customer-centric culture. Folks often simply boil the Voice of the Customer (VoC) down to surveying.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Guest Post: 5 Inevitable Tips That Can Ensure a Superb Customer Experience

ShepHyken

This week we feature an article by Rakshit Hirapara , a content marketer at PeddleWeb. He writes about the importance of ensuring a positive customer experience, especially during a world crisis. The customer experience (also referred to as CX) seems like a simple concept. However, it can be interpreted in several ways. Put simply; customer experience can be defined as thoughts and feelings that the consumer associates with the brand.

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9 Must-Have Integrations to Level Up Customer Success Software

ChurnZero

It’s generally considered good life advice to forgo trying to be all things to all people – and the same goes for products. At ChurnZero, we’re humble enough to admit that Customer Success software can’t do it all, and quite frankly, it shouldn’t. Not when there are other products leaders dedicated to being the best at what they do in their respective functional areas.

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BirdEye places on Inc. 5000 list of fastest-growing private companies

BirdEye

This week, BirdEye was placed on the Inc. 5000 list of fastest-growing private companies in the United States. The 2020 Inc. 5000 is ranked according to percentage revenue growth from 2016-2019. The complete list can be found here. BirdEye finished in the top 25% of the list, ranking No. 1,042, thanks to more than 440% revenue growth from 2016 to 2019.

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15 Amazing Analytics Websites and Blogs Every Data Enthusiast Should Follow

Fox Metrics

Big data has become a valuable part of the business. Most businesses are leveraging data analytics to get insight into who their customers are, what they do, what they want, and how to reach them. In fact, a study by McKinsey & Company found that businesses using data analytics are 7.4 times more likely to outperform their competitors in sales, be 6.5 times more likely to retain their customers, and 19 times more likely to achieve above-average profitability.

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Free Webinar: Leaders, how use CX strategies to your advantage during times of crisis?

Feedbackly

Free Webinar: Leaders, how to use CX strategies to your advantage during times of crisis? We are continuing our customer experience webinar series on. Source.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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Q&A From My CXPA Webinar: From Journey Mapping To Journey Management

Kerry Bodine

On Wednesday I presented a webinar with the Toronto Customer Experience Professionals Association. We got a ton of great questions about the content I presented. So many, in fact, that I didn’t have time to answer them all on the webinar itself. I’ve organized the questions according to the Journey Management framework that I presented on the webinar: Discover the journey, Design the journey, and Deliver the journey.

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Good Customer Experience is Now Required

Kitewheel

The world has begun to catch on to the importance of great customer experience, and for good reason. Customer experience is the overall impression that consumers have of your brand. Providing a remarkable customer experience is vital to business success. While pleasing the consumer is not a new concept, expectations for companies have grown and changed over the years.

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Why A Seamless Customer Experience Keeps Customers Loyal

Magellan Solutions

Online shopping has become a huge part of the new normal. Consumers purchase through e-commerce sites while more and more entrepreneurs start offering their products online. Amid all these, the need for efficient and effective customer support remains constant. While customer support is essential in the traditional setting, its role becomes more crucial in e-commerce.

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Why Yelp Reviews Disappear

Opinionator

As a business owner looking to grow your sales and connect with the locals, the Yelp platform is a critical tool for business. Most companies get clients through positive Yelp reviews – it is the king of review sites, so this feedback is vital. In fact small businesses often live or die by ratings so these comments are crucial and drive more profit than other marketing efforts.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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How Centercode Is Helping You Adapt to the Unknown

Centercode

The world is in a constant state of change — and it’s never been more apparent than during this period of global COVID disruption. Tech companies, in particular, are adapting in several ways. Some are scaling down the number of product launches to focus their resources on a select few. Some are reimagining the use of existing products for new markets and new audiences.

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Emerging Advertising Trends for Sporting Events

NetBase

As sports leagues are restarting, there’s a whole new world to sort out not only logistically, but on the business side. Sporting events will not have any fans there to cheer their favorite teams on, at least not any time soon. So, how will they attract advertising? There are a good number of advertising trends emerging. Let’s see how those look and how consumers are likely to respond to them, thanks to AI-powered consumer and market intelligence!

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The five digital dilemmas that will define your CX success in a post-pandemic world

MyCustomer

Engagement CX's 5 digital dilemmas posed by the pandemic.

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How to Create an eCommerce Website – A Comprehensive Guide

SurveySparrow

Customers everywhere pretty much expect that they can now get what they want online. Whether you’re a local shop or a multinational corporation, eCommerce has become a must for businesses looking to grow sales. Offering online payments and home delivery gives you a massive competitive edge. It all starts when you create a good eCommerce website. An eCommerce website should both look trustworthy and work seamlessly.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Is Remote Work the New Normal?

Bold360

When COVID-19 lockdowns happened across the U.S. in March 2020, suddenly everyone had to work from home. Many organizations and employees struggled to adapt to remote work, as urgent issues around hardware, software and support had to be resolved almost overnight. In May, we explored how organizations have adapted to remote work, and how people are learning to work productively from home at our CXNext virtual conference breakout session, Is Remote Work the New Normal?

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B2B Martech in COVID-times

Forrester's Customer Insights

A few weeks ago, I teamed up with some treasured colleagues to discuss the marketing technology landscape in a conversational webinar: Steve Casey, who joins me in covering B2B marketing technology, and our compatriots Joe Stanhope and Rusty Warner who cover B2C marketing technology, engaged in a spirited (‘cause we don’t always agree) conversation about […].

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Amanda Robinson: A passion for data meets a goldmine of information

Keatext

The post Amanda Robinson: A passion for data meets a goldmine of information appeared first on Keatext.

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Why Enterprise Organizations Need Community

Vanilla Forums

Due to a number of competing strategic priorities, enterprise organizations often have to make difficult decisions regarding where to allocate budget and resources, and assess which areas should be invested in.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Pulse Everywhere On-Demand!

Gainsight

More than 23,000 registered. And more than 15,000 saw it live! Now YOU can watch 40+ sessions from the Customer Success and Product Management event of the year on-demand. And it’s ALL 100% FREE. The post Pulse Everywhere On-Demand! appeared first on Customer Success and Product Experience Software | Gainsight.

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7 Best Ways to Get Customer Feedback Online using Survey Software

Zonka Feedback

If you want to know about your performance and to know how your customers feel about you and your company; you analyze their actions in the form of their choices of products and services, their repurchase, their churn rate and so on. But don't you think there should be something that let's you establish a direct contact with the customers and lets you know the real customer insights?

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Get more from your maps: The five rules of advanced journey mapping

MyCustomer

Voice of the Customer The five rules of advanced journey mapping.

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How Centercode Is Helping You Adapt to the Unknown

Centercode

The world is in a constant state of change — and it’s never been more apparent than during this period of global COVID disruption. Tech companies, in particular, are adapting in several ways. Some are scaling down the number of product launches to focus their resources on a select few.

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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.