Brand Audit: 7 Steps to Evaluate Your Brand’s Health (With Checklist)
Brandwatch CX
JUNE 20, 2025
It can sometimes feel that the biggest brands have done all the hard work early on and are still reaping the rewards years later. In fact it’s often the complete opposite, with established companies struggling to stay innovative and agile as they grow. It takes a huge amount of work to stay at the top, with every upstart trying to usurp your brand.
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