Sun.Oct 30, 2022

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Becoming an Unforgettable Customer-Centric Company

Doing CX Right

Author & 5 Time Chief Customer Experience Officer, Jeanne Bliss, explains how to be an unforgettable brand that customers continue to buy from and rave about to others. The post Becoming an Unforgettable Customer-Centric Company appeared first on Doing CX Right.

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Australians’ Laid-Back Reputation Hides The Truth About Our Ability To Trust

Forrester's Customer Insights

People are hardwired to trust other people and, by extension, the organizations they engage with. As an organization, your success or failure at earning and keeping trust ultimately determines not only the fate of your relationship with customers, employees, and partners but the future prospects of the organization itself. But few business, political, or technical […].

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5 Tactics To Align Sales & Marketing For Better Customer Experiences

Doing CX Right

Learn how to increase sales and marketing alignment for better customer experiences, organizational financial results, and employee fulfillment. The post 5 Tactics To Align Sales & Marketing For Better Customer Experiences appeared first on Doing CX Right.

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Digital therapeutics elbow their way into U.S. health plans

Clarivate

Amid an escalation in the marketing of digital therapeutics (DTx) that diagnose, treat and/or manage health conditions in the United States, the federal government has yet to establish a coverage policy for these software-based interventions for the Medicare population. While some lawmakers seek to change that, United States managed care organizations (MCOs) are moving ahead and covering DTx in commercial plans, particularly for mental health conditions.

2022 52
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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European Predictions 2023: Privacy & Security

Forrester's Customer Insights

In 2023, the risk function will rise at European organizations, but one major firm will lose employee trust through misuse of tech. Find out more in our 2023 cybersecurity predictions.

2023 26
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European Predictions 2023: Insurance

Forrester's Customer Insights

Insurance firms in Europe will face considerable headwinds in the coming year. Read our predictions for how they will handle them.