Tue.Oct 11, 2022

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Amazing Business Radio: Temy Mancusi-Ungaro

ShepHyken

Creating Employee Morale Through Gifting. How Happy Employees Translate Into Happier Customers. Shep Hyken interviews Temy Mancusi-Ungaro, Chief Executive Officer of Reachdesk , a global data-driven gifting platform that helps teams send gifts at a large scale and measure their impact. He shares how companies can use gifts to create employee morale, nurture team connections, and ensure employee retention.

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Ascensos Implements Iris Clarity’s Cutting-Edge Voice Isolation Software to Eliminate Background Noise on Customer Calls

CSM Magazine

Europe’s leading independent customer management services provider will deploy IRIS Clarity’s voice isolation software across its contact centre estate. Ascensos , Europe’s leading customer management outsourcer representing world-class brands, has partnered with IRIS Audio Technologies , the team behind the AI-powered voice isolation app IRIS Clarity.

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This Is Digital, Episode 1: The internet’s role in the rebirth of Taco Bell’s Mexican Pizza

West Monroe

Subscribe. Spotify. Apple Podcasts. Google Podcasts. iHeart. Stitcher. Pandora. Group Copy. Created with Sketch. Created with Lunacy. Twitter icon. Created with Lunacy. printer copy. Created with Sketch. powered by Sounder. About the episode. Taco Bell was a traditional QSR brand until CEO Mark King led it down the path of digital transformation. Find out why Taco Bell wants to become a 100% digitally led consumer brand – and what digital has done for its bottom line.

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Case study: How Zapier uses inSided for P2P Support and Unlimited Subject Matter Expertise 

inSided

When workflow automation company Zapier was implementing community into its organization, it wasn’t only to engage with its customers but also its 100% remote team. We spoke to Jillian Bejtlich, Director of Self-Serve Customer Experience at Zapier about how community became the glue to get people together for peer-to-peer support and inspiration.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Three Lessons on Efficiency From the 2022 Gartner® Market Guide for Customer Success Management Platforms

Gainsight

As the technology market enters a new phase, SaaS leaders face a challenge: how to grow their businesses efficiently. The answer? A well-oiled customer success (CS) machine that drives Net Revenue Retention (NRR). . SaaS organizations must align their teams around customer outcomes, and scale their CS team’s efforts with the utmost efficiency. To do this, CS leaders should operationalize CSM motions through a robust customer success management platform. .

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Duped 6 Ways Cannabis Marketers Can Grow Customers with AI

Blueshift

This year marks the 10th anniversary of Colorado Amendment 64, legalizing cannabis for recreational use. Since then, multiple other states have legalized or decriminalized the use of recreational cannabis, opening the market to new consumers and the introduction of new weed-derived products. By 2025, the total annual market for cannabis in the US is expected to balloon to $45.8 billion, according to cannabis research company Headset.

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Oct 11 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Success Location: Atlanta, GA, US Organization: hireneXus As a Director of Customer Success, you will optimize each portfolio company customer journey and experience, providing each with a professional and comprehensive Customer Journey Map. Help with the organizational design of consequential departments to ensure we are properly staffed to make the vision come to life.

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A Guide to Building Effective Product Feedback Loop

Zonka Feedback

Product Feedback is anything your customers tell about your product based on their experience with your product. It can be a simple comment like “Amazing! It’s super easy to use!” and also be a long testimonial or a long email complaining about a bug or poor interface.

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Creative Website Content Ideas

DemandJump

If you’re interested in driving more traffic to your company’s website—especially potential customers who may be ready to buy—then you’re going to want to think outside of the box. In other words, just writing blog posts sporadically is a nice start but probably not enough to really move the needle.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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33 Pre, During & Post Meeting Survey Questions to Measure Success

Zonka Feedback

Your team's productivity, morale, and development are all impacted greatly by the quality of your meetings. Measuring and monitoring the success of your meetings can provide you with the confidence that you're making progress toward your objectives. Conducting surveys is a tried-and-true method for learning their opinions. A well-designed survey through a reliable survey software can yield invaluable insights, while a poorly executed one will just frustrate participants.

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A moment of truth for entrepreneurs

Zeisler Consulting

I recently wrote about how some brands don’t really listen to their Customers when they develop new functions, features, and even new products, and how frustrating that can be. That’s often because a brand feels so comfortable and strong that they don’t really need to listen. “We know what our Customers want, we’ve been doing this for years,” they seem to be saying.

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3 need-to-knows about B2B segmentation and how it differs from B2C

Perceptive

While there are no blanket rules when it comes to segmentation, it’s important to note how market and customer segmentation can differ depending on the type of buyer your product or service appeals to, especially if you’re a business that sells to other businesses.

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Revealed: Why You Should Invest More in Your Existing Clients on Black Friday and Cyber Monday

Optimove

Investing in your existing (also known as repeat) customers on Black Friday and Cyber Monday will be a joy for both of you. Why, you ask? Just in time for peak shopping season, we checked customer purchase behavior from last year’s holiday/peak shopping period to predict how customers will behave this year during Black Friday and Cyber Monday. . Simply put, Strategic Services’ in-depth research into how existing and new customers behave shows that prioritizing resources to create the best

2021 52
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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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How to Recession-Proof Your Marketing Strategy

Influitive

Last month, the Influitive leadership team kicked off our first ever Recession Proof Marketing (RPM) event in Boston. We brought together some customer marketing executives to brainstorm how today’s marketing teams can drive profitability in or out of a recession environment. “You need like-minded marketers [and] executives that are trying to solve big problems around […].

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Prevent Burnout in the Workplace: 6 Effective Ways to Deal with Stress

Helpware

High levels of workplace stress have left many seeking advice on how to prevent burnout. Feeling anxious about deadlines, presentations, or a busy schedule every so often is normal and can positively drive us to perform well. However, when stressors in the workplace are negative, constantly overwhelming, and inadequately managed, they can affect your emotional, physical, and mental well-being.

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The 5 Stage Retail Customer Journey

Genroe

The 5 Stages in the Retail Customer Journey - what they are, how to measure and use them. The post The 5 Stage Retail Customer Journey appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

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6 Primary Challenges That Key Account Managers Face

SmartKarrot

All your client accounts are not created equal. And a smaller proportion of these accounts probably bring in the most money for your company. As a result, you must pay close attention to these key accounts to maintain and possibly even increase the revenue your business can produce. For this reason, you require a key account management process. . CEOs (Chief Executive Officer) and chief sales officers place a high priority on key account programs.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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This is Digital, Episode 2: The difference between machine thinking and human thinking

West Monroe

Subscribe. Spotify. Apple Podcasts. Google Podcasts. iHeart. Stitcher. Pandora. Group Copy. Created with Sketch. Created with Lunacy. Twitter icon. Created with Lunacy. printer copy. Created with Sketch. powered by Sounder. About the episode. Join host Rissa Reddan as she interviews John Sviokla, former Harvard professor and author of The Self-made Billionaire Effect: How Extreme Producers Create Massive Value.

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Building A Customer-Centric, Cross-Functional, And Flexible Digital Team

Forrester's Customer Insights

Building a digital team that can achieve pressing priorities requires flexibility and cross-functional collaboration. Learn more.

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Meet Two Schrödinger’s Cats, Web3 And The Metaverse, At Technology & Innovation APAC In Sydney

Forrester's Customer Insights

This Technology & Innovation APAC, come listen to Sam Higgins and I talk about two Schrödinger’s cats in today’s tech ecosystem. First up: Web3. Some believe that Web3 will change the World Wide Web as we know it by giving users more control over their data and identities, ushering in better incentive structures for creators […].

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Outexecute When You Can’t Outspend: How To Compete With Amazon In Paid Search

Forrester's Customer Insights

Given Amazon's dominance, competing with it in the Google Ads auction is uniquely challenging. But companies can use a strategic approach to make gains.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Meet The New Analyst Covering Enterprise Transformation

Forrester's Customer Insights

Meet Manuel Geitz, the new analyst covering Enterprise Transformation, Innovation and Strategy. His core interest is in the execution of change.