Integrity Solutions

MAY 2, 2025

As sales organizations embrace new technologies and adapt to shifting buyer expectations, many find themselves at a crossroads. The proliferation of tools and access to a wealth of data points are allowing salespeople to gain more insights about their customers and prospects so they can better personalize their approach. Digital technologies and automation are also helping to improve efficiencies and take some of the more tedious aspects of the sales process off the salesperson’s plate.

Sales 52

Sales Demo Insights Culture 52

Customer Think

MAY 2, 2025

In an age where customers have seemingly infinite choice and near-instant access to alternatives, how a business delivers is often just as important as what it delivers.

Customer Experience 53

Customer Experience Customers Management Voice of Customer 53

Forrester's Customer Insights

MAY 2, 2025

When companies improve both brand equity and CX TOGETHER, there is a significant revenue uplift. Learn more atCX Summit EMEAJune 24, 2025, in London.

2025 26

2025 Brands B2C Marketing 26

Customer Think

MAY 2, 2025

Here are the top ten challenges consumer goods companies face, real-world examples of businesses that have successfully overcome these obstacles, and expanded solutions explaining how to implement these strategies in your own organisation.

Insights 40

Insights Consumers Loyalty Technology 40

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Sales

Optimove

MAY 2, 2025

Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more Optimove’s original multichannel orchestration engine, on its Positionless Marketing platform, is now branded Optimove Orchestrate. Optimove Orchestrate is the only marketing solution that provides a comprehensive, Single Marketing View for campaign management.

Brands 52

Brands Demo Insights Marketing 52

Customer Think

MAY 2, 2025

Source: Kogan Page Writing has been an integral part of my work throughout my professional career. I can’t begin to calculate how many words or pages I’ve written over the past four-plus decades.

Books 53

Books Marketing Blog 53

CSM Magazine

MAY 2, 2025

In an increasingly competitive marketplace, customer feedback has become a cornerstone for businesses aiming to improve their services and products. But collecting feedback is not enough – businesses need to analyze, interpret, and act on it effectively. Enter Voice of Customer (VoC) platforms, tools designed to help organizations capture customer feedback, derive actionable insights, and optimize both customer satisfaction and retention.

Voice of Customer 52

Voice of Customer 2025 Net Promoter Score Multi-Channel 52

Customer Think

MAY 2, 2025

The following is a short excerpt from The State of Martech 2025 report that will be published on May 6, 2025 #MartechDay. Sign up for free to attend our keynote presentation, which you can watch live or on-demand.

2025 49

2025 Management Presentation Technology 49

CSM Magazine

MAY 2, 2025

Customer care is the backbone of any thriving service-based industry. While the fabric of this has changed significantly over the last 25 years, primarily due to the rise of the internet, thats not to say that the foundation and ethos of high-quality customer service have changed simply because we are glued to our phones in the modern age. Adjusting to the new digital landscape Its challenging to pinpoint customer service and customer care’s exact direction over the next 20 years.

Customer Care 52

Customer Care Social Media Airlines Customer Service 52

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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

2024

Customer Think

MAY 2, 2025

Second in a three-part series. Part 1 is here. Last week, in part 1 of this series, we stated that “companies are simply collections of people who observe, decide, and act.” We covered “observing.” This week, we will reveal how market leaders make decisions. How market leaders decide. They make decisions using the right information.

Marketing 40

Marketing Information Leadership Blog 40

PeopleMetrics

MAY 2, 2025

On April 15, 2025, federal prosecutors unsealed an indictment that should send a shockwave through the market research industry. Eight people working at companies you might know were charged with defrauding clients out of $10 million ! The way they did it? Manual fraud. Fake survey takers (ants) VPNs to hide locations Coaching scripts to beat screeners "Some of the defendants recruited 'ants,' who pretended to be legitimate survey takers but instead were paid a nominal fee for completing surve

2025 62

2025 Marketing Interaction Engagement 62

Customer Think

MAY 2, 2025

First unified solutions that seamlessly combines enterprise-grade Conversational AI with deep native EHR

Technology 40

Technology 40

ChurnZero

MAY 2, 2025

Most customer success leaders today are navigating shrinking budgets, rising expectations, and the relentless pressure to prove value. It’s a perfect storm that’ll take more than management alone if you’re in the driving seat, says Jan Young. This requires true leadership. So how do you become a true leader in customer success in the new investor-driven, efficiency-focused environment?

Customer Success 52

Customer Success Management Webinar Leadership 52

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Sales

Customer Think

MAY 2, 2025

The cutthroat competitive nature of the modern market is not new. Apart from the stale news, the level of competition has ramifications for business. This leads us to see why executives keep harping on about reaching the right audience with the right message. Not an easy task, this.

2025 40

2025 Advertising Marketing Technology 40

Customer Think

MAY 2, 2025

Three weeks, four dead-end chatbot loops, and a desperate phone call later, I finally reached a human at my online bank only to be told to “try again later.” All I wanted was to log into my account something I had done countless times before over the past decade.

Consumers 40

Consumers Banking Customer Engagement Technology 40