To Evolve CX, Evolve Your AX
Upstream Works
NOVEMBER 24, 2021
Contact centers that embrace a strategic focus on the customer experience (CX) will follow a different evolution path than those who stay the course with a conventional approach to customer service. The more modern form of evolution begins with understanding what defines CX and adapting the contact center to support that. This approach recognizes the need to provide agents with the right tools to do their job.
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