How to Spark Joy on the Customer Journey through Digital Transformation
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JANUARY 28, 2021
A few years ago, Marie Kondo took the hearts of the world when she introduced her method to declutter and organize houses by “sparking joy”. This minimalist approach transformed people’s homes and lives and has since become a fresh way to look at everything in life: if it doesn’t spark joy, it doesn’t belong. . Let’s take a look at Marie Kondo’s method as it relates to the customer experience.
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