Sat.Feb 26, 2022

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Chatbots vs. Humans: Which One Should You Choose And Why?

kommunicate

Last Updated on February 26, 2022 Customer service has always been important, but as the economy becomes more competitive, it is even more important that clients have a smooth interaction with your company. That’s the only way to retain customers and continue to grow in this economic climate. Making sure customers have an amazing interaction [.]. The post Chatbots vs.

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Influencing Desirable Customer Behaviors Through Experience Management

Doing CX Right

Howard Tiersky, author of Winning Digital Customers, shares how to drive customer behaviors, earn their love and emotional commitment to maximize your competitiveness. The post Influencing Desirable Customer Behaviors Through Experience Management appeared first on Doing CX Right.

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Critical Skill: Learn How to Recognize When People Have Made a Decision

Beyond Philosophy

Do you know when in your experience customers decide to buy from you or not? You should. Otherwise, how can you design an appropriate environment to get customers to decide to do what you want? It reminds me of the phrase, “Crossing the Rubicon.” The Rubicon river was a northern boundary outside Rome in the ancient Roman Empire. The Senate determined if a general crossed the Rubicon with their army, that was grounds for treason.

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How to Avoid Marketing Mistakes That Impact Your Bottom Line

Brandwatch CX

A few years ago our then-intern (and now Product Marketing Manager) Phill Agnew was let loose on our Brandwatch Twitter account. At the time we were promoting a guide on community management, and he took a rather interesting approach on the wording of the social post. We awoke the day after promoting the guide to a number of angry replies, accusing us of being rude and disparaging.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Top Outsourcing Destinations in the World

Magellan Solutions

Outsourcing is synonymous to business expansion. When a business aims to make it to the top of the food chain, outsourcing is one of the best ways to do so. A perfect example of that is in 1923, General Motor’s CEO Alfred Sloan Jr. used outsourcing to improve the business. Sloan, Jr. management style is cooperation with different individuals, specialized units, each with different functions, and was responsible for different segment production.