Thu.May 27, 2021

article thumbnail

CRM Journey Orchestration Showdown: AI vs. Manual

Optimove

Obvious alert: The more granular your CRM journeys are, the more personalized your marketing becomes. It’s one and the same, basically, but bear with me. As your marketing becomes more personalized, your messages become more relevant and effective, Right? And that leads to increased customer lifetime value. And so, to increase customer lifetime value and deliver customers a more relevant experience, all you have to do is create more personalized campaigns, targeting more granular segments

Sports 52
article thumbnail

How do we move the call to closure when we can’t give the customer what they’re asking?

Myra Golden

Yesterday I held a live Q & A on YouTube, and it was engaging, educational, and energizing! Questions came in from Idaho, Germany, North Carolina, Georgia, the UK, and Denver. . Watch the replay to hear my answers to: 4:04: Can you answer how to phrase the USA method if the client received an incorrect item, and we can offer a replacement or refund due to practice and send a small electronic gift certificate while the client is upset she is not going to get the item for an event?

Events 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Revenue Generation is Everyone’s Collaborative Responsibility

One Millimeter Mindset

Revenue generation is everyone’s collaborative responsibility, regardless of whether it is stated or not in your job description. Are you engaged in revenue generation or cost containment in your current professional role? Instead of either-or, let’s transform your role into yes-and. Are you going back into traditional professional roles which separate people by how they solve problems?

article thumbnail

The 3 Pillars of Brand Customer Loyalty

Advantage Communications

Think back to your last big purchase. Was it a new laptop to update your old, slow and laborious one that you had been working on for the past couple of years? Perhaps it was something less exciting like a lawn mower to replace the one you have been using for the past 10 years?

Loyalty 98
article thumbnail

The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

article thumbnail

3 Ways Cloud Contact Center Solutions Benefit Agents

Upstream Works

Momentum remains strong for cloud contact center solutions, with most deployments still in their early stages. This is because cloud provides business value across the entire customer service value chain. While a solid business case could be made solely for how IT would benefit, there’s a bigger story to tell that considers other stakeholders, both in and out of the contact center.

More Trending

article thumbnail

Agile and CX: Prioritizing People over process

Zeisler Consulting

This is the first in a four-part series of articles about Agile/Scrum and how we as CX practitioners and leaders can integrate the approach and theories of Agile Project Management in our work. I’m framing the series by way of highlighting Agile’s four values as enumerated in the Agile Manifesto and also integrating what are called the twelve principles advanced by the same group that invented it.

article thumbnail

5 Survey Questions You Need to Ask Customers After a Recent Experience

PeopleMetrics

Your company is ready to build a customer-centric culture, and has committed to gathering and acting on customer feedback with a Voice of Customer program. Congratulations - that's fantastic! Now it's time to design your first customer survey. In this session, we'll review the 5 questions you need to ask in your customer survey to get high response rates and actionable results that you can use right away to start improving customer experience at your organization.

article thumbnail

RPA 101

Interactions

It’s no secret that customer service can cause some major headaches. From a recent survey, we found that one of the top contributors of bad customer service is unknowledgeable agents. So should brands be looking to hire better agents? Train them better? Maybe offer more incentives? While these may have minor improvements, the root cause of this issue actually comes down to reducing agent effort. .

article thumbnail

Customer Success vs. Account Management: Why Both Matter

Help Scout

When considering customer success and account management, it’s valuable to consider them as complementary teams rather than interchangeable groups or, worse, competitors. While it’s true that both customer success and account management move your customers through their life cycles, they are focused on distinct aspects of the customer experience, and they have different strategies for supporting and guiding customers.

article thumbnail

The 2023 Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

article thumbnail

How Kustomer’s Latest Platform Features Increase Agent Efficiency Through Streamlined Customer Data

Kustomer

For every CX organization, the ability to effortlessly collect, organize, and analyze customer data is foundational to success. As a customer service CRM, Kustomer has always understood the importance of data. Whether it’s easily ingesting information into a customer timeline, delivering instant resolution through self-service, or helping an agent understand a recent customer conversation, Kustomer uses data to make magic happen and save your business countless hours.

article thumbnail

12 Service Pillars That Great Call Center Providers Focus On

Magellan Solutions

The best call center providers focus on quality customer services over vanity numbers. Enough with the call center power rankings. Quality over quantity, that’s the principle call centers should start to uphold. Besides, the easiest way to differentiate your business from others in your industry is customer service and not rankings. The better service you can provide to customers, the more people will seek your offers.

article thumbnail

Customer Bill of Rights: You Want Customer Loyalty? Be Brilliant at The Basics

The DiJulius Group

Would you ever expect to go to Disney and see a Disney cast member in full uniform who’s on break, chewing tobacco, or spitting on the ground while guests are walking by? Never. And do you know why Disney, Ritz-Carlton, Starbucks, and all of the best customer service companies in the world are so consistent. Read Full Article. The post Customer Bill of Rights: You Want Customer Loyalty?

Loyalty 52
article thumbnail

Community Soundbites: What should a customer feedback analysis maturity model look like?

Thematic

Each month, Thematic hosts a virtual roundtable for insights professionals within our community. Together, we discuss how we’re seeing this space evolving and swap notes on best practices! Join our community here. We’ve been digging into this concept of “insights maturity” at Thematic for some time now. So, this month, we brought this subject to the group to be discussed in our roundtable.

article thumbnail

11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

article thumbnail

What Can a Coding Management System Do for You?

Ascribe

A coding management system can organize and quantify comments from your customers, prospects, or other constituents. Coding is all about gleaning actionable insight from textual comments. Coding originated in the survey research industry and its terminology and technique come from that industry. The survey research industry has elevated the art coding customer comments to a science.

article thumbnail

The Top Representative In The Philippines Telemarketing Lead Generation Services

Magellan Solutions

2 types of lead generation services philippines. Lead generation is among the most misunderstood marketing principles on the web. This, in turn, leads to a whole lot of wasted marketing dollars and wasted time. When generating leads, you have to know the type of customer you target matters. Customers are made up of your industry and brand. Marketing firms that deal with other businesses capture leads in different ways. .

B2C 52
article thumbnail

Top 10 List: What to Consider When Choosing a Contact Center Partner.

Call Experts

Do you know the total number of contact centers in the US? Nearly sixty thousand ! So, how do you narrow them down to find the best fit for your business needs? Remarkably, finding the right contact center partner is not as challenging as it sounds. . When you understand what to look for in your contact center partner, you will find the best fit for your needs to enhance customer support and promote operational efficiency.

article thumbnail

Getting Verified: A Guide to Getting a Check Mark on Every Major Social Media Platform

CSM Magazine

It won’t be an exaggeration to say that social media is an indispensable part of our lives. Other than falling into the most adorable black hole of cat videos and sharing incorrigible vacation throwbacks, social media has emerged as a powerful tool for content creators and brands. In today’s world, TikTok stars are banking more than Hollywood starlets, and Instagram-viral brands are giving big corporations a run for their money.

article thumbnail

Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

article thumbnail

Visual assistance in remote customer service & Its benefits

Knowmax

Visual assistance in remote customer service & Its benefits.

article thumbnail

Europa Reveals £1m Infrastructure Investment

CSM Magazine

Europa Contact Centre , the multi-channel outsource contact centre, has concluded their 12 month technology upgrade project. The investment, a culmination of an 18 month business review and development project, is the largest investment since the centre, based in Kent was acquired in 2019 and rebranded as Europa Contact Centre. The project included a 360-degree review of the business, listening carefully to clients, their customers and industry leaders to deliver a fit for purpose and “future-pr

article thumbnail

What Can a Coding Management System Do for You?

Ascribe

The survey research industry has elevated the art of gleaning actionable insight from customer comments to a science. These techniques are valuable to any company that wants to have an accurate understanding of what their customers are telling them – and what company does not? To understand how you can use these techniques to keep your finger on the pulse of your customers, let us first introduce some concepts and terminology.

article thumbnail

How Are Companies Aligning Sustainability and CX?

Oracle

Corporate sustainability has long moved beyond its basic, outdated perception as a nice-to-have yet unessential “going green” approach. With environmental concerns regularly making the headlines, adopting meaningful sustainability credentials that involve the three pillars—economic, environmental, and social—has become an urgent requirement for companies.

article thumbnail

10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

article thumbnail

Traits of Customer Advocacy Success

Brad Cleveland Blog

When implementing your own customer advocacy initiatives, it can be helpful to learn what was worked well for others. This video explores ways organizations have structured their advocacy programs and five traits of successful initiatives. The video is from my LinkedIn Learning Course Customer Advocacy. Traits of successful customer advocacy initiatives from Customer Advocacy by Brad Cleveland.

article thumbnail

PIM Powers Digital Experience: Introducing The Latest Forrester PIM Wave™

Forrester's Customer Insights

Marketers, eComm directors, data analysts, content operations managers, MDM managers, heads of channel management…these are just some of the roles we talked to for our recently published our Wave evaluation on product information management (PIM) vendors. This diverse set of PIM users reflects how this role has broadened in the world of omni-channel commerce — […].

article thumbnail

Traits of Customer Advocacy Success

Brad Cleveland Blog

When implementing your own customer advocacy initiatives, it can be helpful to learn what was worked well for others. This video explores ways organizations have structured their advocacy programs and five traits of successful initiatives. The video is from my … Continue reading → The post Traits of Customer Advocacy Success appeared first on Brad Cleveland.

article thumbnail

How to be inclusive at each stage of the candidate journey

Qualtrics

Lay the foundation for an inclusive candidate experience with these four steps. At each stage of the candidate experience, there are opportunities to drive better results around diversity, equity, and inclusion (DEI). To attract and hire diverse talent, you have to pinpoint where the gaps in your recruitment process lie – and then take action to close those gaps.

2021 26
article thumbnail

The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.