Wed.Jan 15, 2025

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All You Need to Know About Social Media Algorithms

Brandwatch CX

Navigate the evolving social media algorithms with our practical tips for success in 2025. Boost your engagement and visibilityread more now.

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How AI Role-Playing Enhances Customer Empathy Training

CSM Magazine

Building strong customer relationships hinges on one key skill: empathy. Understanding a customers emotions and concerns can transform an average interaction into a memorable experience. But how do you effectively train for something as complex as empathy? This is where AI-powered tools step in, offering innovative ways to sharpen these skills. AI role-play creates realistic customer scenarios, helping you practice emotional intelligence in dynamic environments.

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Get to Know Your Customer’s Day: Building Meaningful Connections Through Data and Insight

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Every January, businesses around the globe celebrate Get to Know Your Customer’s Day , a reminder of the core principle driving all successful marketing: knowing your customers is essential to creating meaningful engagement and lasting loyalty. Why it Matters: For Optimove, this day isnt just about reflectionits a rallying cry to embrace customer-led marketing and leverage the tools that help businesses

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Why Customers Stop Responding (And How CSMs Can Fix It)

CSM Magazine

Its frustrating, right? The radio silence from customers who had the most potential for a long-term partnership. Customers dont always say whats wrong. They drop out quietly, and those silent reactions are often louder than we realize. The worst part is: once they walk away, theres often no getting them back. According to PwC , 59% of customers will switch to a competitor after several negative support experiences.

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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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Your Traditional CX Program is Designed to Fail

inQuba

This past week was a good one for inQuba. We were fortunate to be awarded four Assegai awards at the annual DMA Direct Marketing Awards Evening. We are very grateful for both the recognition but more importantly the wonderful clients with whom we work to produce the stellar results leading to the award recognition. The link to that post is here What has been on my mind this past week is the very large and mature CX programs that are in play in many organisations and the relatively emergent field

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Google Pressures Microsoft 365 By Adding Gemini To Workspace For (Mostly) Free

Forrester's Customer Insights

Today, Google announced that it will include the best of Google AI in its Workspace Business and Workspace Enterprise plans, without the need to purchase an add-on. Will this make Workspace more competitive against Microsoft 365?

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Challenges in Implementing AI and Chatbots for Customer Support

CSM Magazine

One of the hottest topics in 2024 was AI and its influence on nearly every industry. While no one can truly comprehend the extent of the impact it will have, there is no doubt that AI and chatbots for customer support are being embraced by more and more companies. Whether you run your own e-commerce platform or work for a payment processor that operates very similarly to a bank , you have likely implemented or thought about implementing AI into your customer service strategy.

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A Quick And Dirty Guide To Cryptocurrencies, Stablecoins, And CBDCs

Forrester's Customer Insights

What's the difference between a cryptocurrency and a stablecoin? What's a CBDC, anyway? We demystify the key terms in this blog post.

Blog 29
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Aquant Tackles Complex Equipment Challenges with Personalized AI to Enhance Service Team Performance

CSM Magazine

Aquant, a leading provider of AI-powered solutions for the field service industry, announced a new strategic vision for its Service Co-Pilot platform, marking a significant leap towards hyper-personalized AI in the service industry. Aquant’s latest advancements focus on personalizing AI to uniquely understand and address the complex challenges faced by service organizations in the manufacturing industry.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Dry January Is Really A Lesson In Self-Optimization

Forrester's Customer Insights

The U.S Surgeon Generals recent warning on alcohol consumption and cancer risk came at a time when many consumers are participating in dry January. New terms like sober-curious are being used. Demand for sober bars.

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Compare smartly: 10 car review sites that you should bookmark

BirdEye

The internet is flooded with car review sites, but which ones deserve your attention? Whether you’re an automotive dealership tracking customer feedback or a buyer researching new cars, having trusted sources is essential. From new cars to certified pre-owned vehicles, we’ve curated the 10 platforms where authentic reviews shape buying decisions.

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Top Tools to Protect Yourself from Cybersecurity Attacks

CSM Magazine

When being a business owner means that cyber threats are growing more sophisticated and frequent, protecting your digital assets is more critical than ever. Online attacks can disrupt operations, compromise sensitive information, and cause significant financial losses. Fortunately, a wide array of tools is available to help businesses and individuals defend against these evolving threats.

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Announcing The Modern Application Development Services Wave, Q1 2025

Forrester's Customer Insights

MAD Services Deliver Cool New Products Whilst Transforming Your Development Capabilities Modern Application Development (MAD) services represent the next wave in custom application development services.

2025 29
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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.

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Sky Crown Casino Review: A Variety of Games for Aussie Players

CSM Magazine

Modern entertainment venues offer a wide range of opportunities for those looking for variety and comfort in one place. Among the many options available, Sky Crown Casino offers comfort, a wide range of entertainment options and high quality service. The distinctive feature of this site is the wide range of entertainment suitable for people with different preferences.