The four levels of customer success and product alignment maturity
ChurnZero
APRIL 14, 2023
Alignment between Customer Success (CS) and product teams isn’t something that just happens—it takes work. The teams must have a shared understanding of customer needs, the company’s vision, and each other’s roles in fulfilling both. Without mutual respect and commitment, the collaboration between the two functions falls apart. Despite differences in working styles and focuses, Customer Success and product need each other to succeed.
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