Wed.Mar 15, 2023

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5 Things You Need to Create a Highly Successful Career as a CMO

2020 Research

The post 5 Things You Need to Create a Highly Successful Career as a CMO appeared first on Sago.

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Select for passion, not past performance.

Bill Quiseng

Instead of “Hire for attitude, not aptitude” or “Hire for personality, train for skills”, remind yourself when you recruit to Select for passion, not past performance. You hire an employee. At some point, before employees start or while they begin working, they may think that you could be a top-down, one-way, “I know everything, you know nothing” command-and-control dictator.

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Emotionally Intelligent Customer Experience

SAP Customer Experience

Emotional Intelligence (EQ) is the ability to identify, use, understand, and manage emotions in an effective and positive way. A high EQ helps individuals to communicate better, reduce their anxiety and stress, defuse conflicts, improve relationships, empathise with others, and effectively overcome life’s challenges. What if this also related to.

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Email digests: The easiest way to stay on top of feedback

delighted

There’s no question that the experiences customers have with your brand make an impact on your bottom line. In fact, recent data from the XM Institute shows that consumers are 2.6x more likely to purchase after a 5-star experience than after a 1- or 2-star experience. What’s more, they’re 3.7x more likely to recommend a company after that 5-star experience.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How Brands Can Maximise Their Online Revenues Through App Usage and Customer Retention

CSM Magazine

Arunabh Madhur, Regional VP & Head Business EMEA at SHAREit Group examines how mobile apps are reshaping the e-commerce industry. Despite many documented market and economic challenges, many brands continue to invest heavily in e-commerce marketing. In fact, the current global e-commerce market is valued at around $5.5 trillion , and it is estimated that online retail sales will soon reach $6.7 trillion by the end of this year, with e-commerce making up 22.3% of those sales.

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Will Boots' loyalty programme changes prove popular with customers?

MyCustomer

Loyalty Will Boots' loyalty programme changes be popular?

Loyalty 103
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Leverage Digital Strategy to Drive Efficiency in Uncertain Economic Times

Gainsight

With economic uncertainty in the air, SaaS and Customer Success teams want to be more efficient and build durable businesses that withstand the market. How? With a digital-led approach, of course. For CS teams, efficiency means working smarter and doing more with less—accelerating the current drive toward digital strategies like community, self-service, and more.

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Los Angeles Wedding Photography: Symboll Helps People Be Happier

CSM Magazine

When it comes to capturing the magic of your wedding day, choosing the right photography agency can make all the difference. If you’re getting married in Los Angeles, you’re in luck – there are plenty of talented photographers and agencies to choose from. However, one agency stands out from the rest: [link]. The founders, Dan and Owen, who both came from the commercial photography and filmmaking industry, launched Symboll intending to offer a fresh approach to wedding photograp

Culture 52
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Align feedback insights with your company goals with category grouping

Hello Customer

There’s no denying it, most companies nowadays are searching for a solution to turn customer experience insights into something tangible and actionable. While Hello Customer already allows you to pick up on what your customers are really saying, it’s just as important to align these insights with your teams’ KPIs and internal business language so everyone understands the impact they have on the customer experience.

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The 2023 Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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111: Creating a Customer Service Revolution

The DiJulius Group

Creating a customer service revolution doesn’t have to be complicated. It’s actually pretty simple. It requires effort and a willingness to view your company and employees from the customer’s perspective. The number-one thing to remember about customer service excellence is that you’re in the customer perception business. It doesn’t matter what you think about your.

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Release Announcement- SAP Sales Cloud classroom training updated

SAP Customer Experience

Hello Everyone, I’m Deepali and I’m the Portfolio Manager for SAP Sales Cloud training and enablement within the SAP Customer Experience Product Learning team.

Sales 59
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Average Index – The quick guide

Happy or Not

What is the Average Index and How Does It Work? The average index is a measurement that estimates customer satisfaction. It is typically used together with 5-scale survey questions, although it can support any scale in use. Respondents are asked to rate their satisfaction on a scale of 1 to 5, with 5 indicating the highest level of satisfaction. The results are then averaged to create a customer satisfaction score.

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Mar 15 – Customer Success Jobs

SmartKarrot

Role: Director, Customer Success Location: Houston, TX, United States (Remote) Organization: Innovapptive Inc As a Director of Customer Success, you’ll ensure great client happiness, adoption improvements, retention, and expansion, you should lead and manage the customer success team of strategic accounts. People Management & Recruiting: With an emphasis on creating a solid talent pipeline and assembling a high-performing team, hire, train, and manage a group of customer success speci

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Why Schlesinger Group’s New Name is Sago | RBDR

2020 Research

The post Why Schlesinger Group’s New Name is Sago | RBDR appeared first on Sago.

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Vera Van Os: From temp to trademark maven

Clarivate

What started as a temporary office placement became a career passion for trademark research for Vera Van Os, our Content Principal Support Analyst for EMEA. It started back in 1987 when Vera was assigned by a temp agency to provide office support for CompuMark in Antwerp. “I thought it would just be for a few weeks,” Vera recalls, noting that when she was offered a full-time position, she jumped at the chance to take it.

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Define Project Goals and Outcomes First to Save Yourself a Headache

dscout People Nerds

There’s nothing worse than conducting months of research only to find out you had the wrong focus. Here’s how to get it right from the start.

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Introducing Forrester’s Function-As-A-Service Platforms Landscape

Forrester's Customer Insights

Application development trends can be as ephemeral as serverless architecture. In the function-as-a-service (FaaS) world, the key players have remained consistent, but the landscape of capabilities is constantly changing. Our research demonstrates that cloud decision-makers consider FaaS adoption by their development teams to be among their top priorities for the next 12 months.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Insights Activation Roundup: How to Make an Impact with Your Findings

dscout People Nerds

Delivering insights brings you to a pivotal, make-or-break moment—will your research have real influence? We help you stack the odds in your favor.

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Transformation Ahead For Channel Marketers: Insights From Our B2B Marketing Predictions Webinar

Forrester's Customer Insights

Channel organizations are at a pivotal moment. As partner networks have grown more complex, a more holistic, ecosystem-oriented approach is needed.

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How to Close the Loop in Voice of the Customer (VoC) Programs (For Real)

Education Services Group

Voice of the Customer (VoC) programs are extremely valuable for collecting customer feedback and deeper insights into the health of your customer relationships. A good VoC program is comprehensive and involves gathering feedback from many different channels. The best VoC programs not only collect and analyze customer data and feedback from a variety of sources, they also close the customer feedback loop in a way that elevates the customer experience.

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CX Tech Top-ups: Custom Icons for Dashboards!

IntouchInsight

Here at Intouch Insight, we are always releasing new features to make our user’s experience as seamless as possible. This month, we added a new feature to the Intouch Insight Platform.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Making Your Contact Centre Data Work

CSM Magazine

Kevin McGachy, Head of Solutions, Sabio Group explains how data powers excellent CX delivery for contact centre advisors. We’re finding that one of the biggest CX challenges that our clients face is working out exactly how to capture, organise and act on the potentially billions of data points that are generated as a result of different customer journeys.