Optimove
FEBRUARY 11, 2025
See the difference control groups make in this guide Download Now Why it matters: Understanding hidden data is key to unlocking insights that drive smarter, proactive strategies. Just as the Macrodata Refinement team in Severance detects anomalies to reveal underlying trends, marketers can mine customer data to anticipate needs and personalize interactions.
PeopleMetrics
FEBRUARY 11, 2025
Back in 2017, I wrote about the critical importance of communication in Voice of Customer (VoC) programs. Looking back and re-reading this chapter, I had to laugh. I was emphasizing daily huddles and paper posters on walls - and while these personal touches still matter (a lot in some cases), AI has revolutionized how we can amplify these communications in ways I never imagined.
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Comm100
FEBRUARY 11, 2025
Think about the last time you had a frustrating customer experience; maybe a bank that put you on hold for an hour, or an airline website that somehow made it impossible to book a flight without a degree in cryptography. Now imagine that level of friction stretched across four (or more) years of a students life. Thats the reality in many universities today.
inQuba
FEBRUARY 11, 2025
The end of 2024 is upon us. In our home market, the December period is a time for end of year holidays. Business shuts down and we head towards the coast or mountains to enjoy a break and welcome the new year. This year will be remembered as a year of massive developments in AI. In particular, LLMs and generative AI have stood out as incredible new technologies that truly have become mainstream.
Advertiser: ZoomInfo
As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.
Forrester's Customer Insights
FEBRUARY 11, 2025
Imagine a future where bold brand strategies seamlessly blend with real-world journeys to captivate and delight customers. Explore the tools to create that future at CX Summit North America, the premier gathering of CX, marketing, and digital professionals.
CXDNA Update brings together the best content for customer experience professionals from the widest variety of industry thought leaders.
Zeisler Consulting
FEBRUARY 11, 2025
I wrote a while back about a pet-peeve of mine when I grocery shop: Not enough small carts. Now, thats clearly a small thing (literally!) to get too overworked about. First World Problems, and all that. At the risk of delving further into Angry-Old-Man-Shaking-His-Fist-At-The-Clouds territory, let me gripe again about shopping carts. As Id mentioned, ours is a somewhat urban neighborhood.
Zonka Feedback
FEBRUARY 11, 2025
Gone are the days of manually sifting through thousands of customer data points to extract valuable insights. Remember the hours spent poring over spreadsheets, copy-pasting responses, and toggling between documents just to categorize feedback? Traditional methods of analyzing unstructured datasurvey responses, chat logs, and social media commentswere tedious and prone to human bias and oversight.
Brandwatch CX
FEBRUARY 11, 2025
Learn how to effectively manage your business with Meta Business Suite. Streamline your processes and enhance your online presence. Read the article now!
Forrester's Customer Insights
FEBRUARY 11, 2025
Forresters latest global technology market forecast shows robust growth of 5.6% in 2025 driving the market to $4.9 trillion. Learn what's driving this growth and how to plan for the year ahead.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Experience Investigators by 360Connext
FEBRUARY 11, 2025
It’s time for another CX Pulse Check. We’re thrilled to have Dr. Amy Climer, a leading expert in creativity and innovation, sharing her insights. Together, we explore tech advancements that are transforming customer experiences and creating new challenges. We look at how we can navigate the fine line between innovation and distraction as technology evolves, offering a fresh perspective on capturing consumer attention amidst fragmented media consumption.
Forrester's Customer Insights
FEBRUARY 11, 2025
Despite persistent inflation and a cooling labor market, US tech spending is forecast to grow by 6.1% in the US in 2025 to reach a staggering $2.7 trillion. Find out what's driving this growth and what tech leaders can expect in 2025.
CSM Magazine
FEBRUARY 11, 2025
Product management and customer service constantly affect each other’s success through continuous feedback and adaptation. For instance, when product teams analyze support tickets and feature requests, they prevent recurring issueslike a mobile payment app team adjusting button placement based on user confusion patterns, or a software company streamlining onboarding after identifying common roadblocks.
Northridge Group
FEBRUARY 11, 2025
Trailblazers can come in every size, but their superpower lies in their vision, passion, and courageand their ability to rally those around them to embrace all of it. Companies globally are either in the process of or planning to bring employees back into the office. Some may not be overly enthusiastic about swapping sweats for […] The post RTW Mandate?
Advertiser: ZoomInfo
Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.
CSM Magazine
FEBRUARY 11, 2025
The world of font design is undergoing a major transformation, thanks to advancements in artificial intelligence. In the past, creating custom fonts required specialized skills and hours of effort. Now, with tools like Creative Fabricas AI-powered Font Generator , designing high-quality, personalized fonts has become quick, easy, and accessible to everyone.
Forrester's Customer Insights
FEBRUARY 11, 2025
In the last two years, growing concerns around the proliferation of and advances in deepfakes has raised concerns around potential of deepfakes to impede adoption of facial and voice biometrics. Deepfakes are increasing because many organizations are migrating identity verification, authentication, and high-value, high-risk transactions (e.g.
Forrester's Customer Insights
FEBRUARY 11, 2025
In todays unstable market driven by shifting buyer expectations and AI disruption, strong processes are an organizations lifeline, ensuring predictability, consistency, and scalability. Yet, many organizations overlook their importance. Investing in process improvement isnt a nice-to-have its essential. It boosts innovation, creates competitive differentiation, improves efficiency, cuts waste, and makes an organization agile.
Forrester's Customer Insights
FEBRUARY 11, 2025
Dynatrace Perform, the annual event to highlight all things Dynatrace, was held at the Aria in Las Vegas from February 5-7. I was there to get a look at their new offering directed at developers: Observability for Developers.
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Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.
Forrester's Customer Insights
FEBRUARY 11, 2025
DeepSeek: New Model & New Hopes DeepSeek released the opensource AI model DeepSeek R1, with impressive performance, and significantly lower training cost. It garnered immediate attention and rapid adoption. It has outperformed many, if not all, competitors’ latest models across many commonly used AI tests.
Forrester's Customer Insights
FEBRUARY 11, 2025
As spectators tuned in to Super Bowl 59 to indulge on American culture rife with consumerism, T Swift, and rap feuds, the buzz was less around the game and more determining who is pro footballs GOAT (Greatest of all Time).
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