Fri.Jan 17, 2025

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NRF show report: Retail’s future is built on data

Think Customers

With more technology and insights at their fingertips than ever before, retailers are diving into their data to learn more about customers so they can deliver better, more personalized shopping experiences. Harnessing the power of AI-generated insights, offering hyper-personalized customer experiences (CX), and tapping into the buying power of Gen Z were key themes at the National Retail Federation (NRF) Big Show this month in New York City.

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Promoting career growth in contact centers: Unlocking potential and building futures 

Calabrio

Analytics Promoting career growth in contact centers: Unlocking potential and building futures Share Contact centers have evolved from being viewed as monotonous jobs to becoming vibrant environments filled with opportunities for career growth and meaningful work. Today, as businesses increasingly recognize the strategic importance of customer experience, contact centers play a critical role in shaping brand perceptions, fostering loyalty, and driving business success.

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Live Betting, or In-Play Betting Drives Higher Player Spending and Garners More Betting Budget 

Optimove

Up your mobile marketing game with this guide Download Now Why it Matters: The data highlights the increasing impact of live betting on player engagement and sportsbook revenues. Live betting consistently outpaces pre-match betting in terms of both volume and average player spend across multiple markets. For operators, targeted, timely, and personalized messaging to live bettors presents an opportunity to enhance player lifetime value and engagement.

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Leaders Who Inspire: Lessons for Quality Testing Teams

Centercode

Leadership lessons from figures like Michelle Obama and Jocko Willink that inspire and elevate quality testing.

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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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Google Review Management: Simple Ways to Oversee Your Online Reputation

Brandwatch CX

Master Google reviews with proven strategies. Learn to enhance your online reputation and respond effectively to feedback. Read the article for expert tips!

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How to work effectively with your CFO as a customer success leader

ChurnZero

You drive sustainable growth. But your CFO holds the keys. And its all too likely that your two teams operate in silos, speaking different numeric languages and prioritizing distinct objectives. When your CFO doesnt see the direct link between customer success and the financial metrics they track, its harder to persuade them to invest in CSwhich can ultimately lead to preventable churn.