How to Pitch New CX Initiatives & Overcome Objections of Decision-Makers
Experience Investigators by 360Connext
MAY 12, 2020
Getting Decision-Makers to approve new customer experience initiatives has rarely been easy. Customer experience, a business discipline late to the business doctrine party, has often been told to sit at the kids’ table and be quiet while the adults chat. The Covid era means some leaders are even more resistant to the idea of investing in customer experience, which they may see as nebulous or a “nice-to-have” rather than a “must-have.” Of course, you know and I know
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