Sun.Dec 20, 2020

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10 Things We Learned About Customer Success in 2020

Gainsight

My brother-in-law has taken on a memorable role in family birthdays. No matter who is celebrating—from toddler to grandparent—and no matter what time of day—from morning breakfast to late at night in a bar—he always remembers to ask his patented question: “What did you learn this year?”. Most years, we attempt to avert the awkwardly-philosophical question with some witty banter.

2020 69
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A Guide to Building Brand Visibility Online

CSM Magazine

A company needs to be able to deliver a good level of brand visibility online. With so many other businesses running in competition, a brand needs to know what makes them stand out and how to best market it so they can move ahead of competitors. Let’s take a closer look at some of the first steps that should be taken for increasing brand visibility online.

Brands 52
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How To Close The Consumption Gap?

Gainsight

This past weekend I took the time to start (re)reading the book that Ashvin and Ruben wrote last year. One concept that was brought up by JB Wood was about Consumption Gap. What is the consumption gap (as it relates to Customer Success)? If your end customers can’t figure out how to use your product or they can’t get it to work in their network, or they can’t change their business process to adapt to its features , it has little or no value to them.

ROI 59
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Advantages & Disadvantages Of Working Remotely | Work From Home

SurveySparrow

The term ‘working from home’ has had a significant impact on the lives of millions across the world. The outbreak of the Coronavirus pandemic this year brought everything to a sudden halt. From daily commutes to big glittering malls, everything got stopped and closed. The offices were no exception either. Big or small, they all were forced to close.

Culture 52
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.