The Top 3 Avoidable Mistakes of Customer Surveys
Michel Falcon Experience
AUGUST 13, 2014
'Every company, regardless of size or industry, must use surveys to improve their customer experience. When it comes to customer surveys, I believe there are three types of companies: The “surveys don’t work” company : This company never collects customer feedback because they are short sighted and don’t know what to do with the data.
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