April, 2014

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Video: Taking Your CE Program Global – Dataflows and Other Sexy Stuff

InMoment XI

And now for the sexy part of running global programs – dataflows. Ok, not really but they’re critical in executing a global customer experience program. Some thoughts for your consideration. Let me know what you think. @christravell.

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Build the Next Customer Experience Wonder of the World

Win the Customer

'You don''t need notoriety. With persistence, teamwork, efficiency, effectiveness and individual responsibility have proven time and again to accomplish unfathomable tasks.

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Do Your Employees Need A Customer Care Management Degree?

Joe Rawlinson

'Navigating today’s consumer marketplace is rather like walking a tightrope on a windy day. Fierce competition, rapidly changing technologies, and a customer base that is exposed to an omnipresent barrage of marketing campaigns are making it increasingly difficult to stay the course. Your customers are your number one asset and the best way to ensure your success is to serve those customers better than anyone else in your industry.

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The Best Way to Encourage Customer Trust from the Inside Out

PeopleMetrics

'In order to deliver a good customer experience, a company must first be customer-centric. Last week I wrote on the nuances of customer service and customer-centricity in “ Why Great Customer Service Isn’t Enough to Be Customer-Centric ” For those who are not reading my every post with rapt attention, I used the HARO (Help A Reporter Out) service to put out an APB for customer-centric companies to learn from.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Get More Customers with the Personal Touch

Kristina Evey

'Who would you prefer to spend your money with – someone who gets to know you and values your business, or at a company where you feel like just another number? Customers are willing to spend more money on a product that they know is not necessarily “state of the art” based on the feeling that they are being treated well. Contrary to popular belief, buying decisions are not based on price, but by the feeling that the customer gets when they do business with us.

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Video: Taking Your CE Program Global – Dataflows and Other Sexy Stuff

InMoment XI

And now for the sexy part of running global programs – dataflows. Ok, not really but they’re critical in executing a global customer experience program. Some thoughts for your consideration. Let me know what you think.

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Technology For Personalized Service In Non-Personal Customer Interactions

Win the Customer

'Why do customers still hold on to the need to for a human-to-human interaction, even when the information available with technology is much more abundant and accurate than relying solely upon a human being?

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2014 CCO Tenure Study Preview

CCO Council

'I''m putting the finishing touches on the CCO Council 2014 Tenure Study and am excited to share a sneak preview. For the last four years, I have examined the role of the Chief Customer Officer to understand the context within which CCOs are functioning and the future of the role, specifically as these relate to the development and execution of potential CCO career strategies.

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Why Great Customer Service Isn’t Enough to Be Customer-Centric

PeopleMetrics

'I recently sent out a pitch on HARO (Help A Reporter Out). If you haven’t gotten on the HARO bandwagon, you’re missing out. It is a fantastic network of news sources with journalists and expert opinions. And everyone’s technically an expert in something. So pro-tip: you sign up, you benefit. Last week I wrote on a bad customer service example in social media, " How To Disappoint Customers on Social Media: A Cautionary Twitter Tale " and was interested in exploring what custome

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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What’s My Contribution to ‘Customer’ Today?

Amity

In a customer-centric organization, every department has a responsibility to the customer. Whether you are developing a product, managing a project, adjusting the balance sheet or writing thought-leadership content, there are multiple activities and responsibilities that have a direct connection to your customers. However, individuals in departments that are not customer-facing are often caught up in their day-to-day deliverables to recognize that what they are working on is bigger than just a f

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How to help call center representatives improve customer service

Service Untitled

'Centralized call centers receive and transmit an enormous volume of telephone requests daily, with the purpose of collecting and handling information, ranging from product inquiries, questions about transactions, and customer service. Although emails and social media networks provide more outlets for complaints regarding a particular organization or service, statistics show calling is still the most popular method of communication when a customer or client has a problem.

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Taking Your CE Program Global – Dataflows and Other Sexy Stuff

InMoment XI

And now for the sexy part of running global programs – dataflows. Ok, not really but they’re critical in executing a global customer experience program. Some thoughts for your consideration. Let me know what you think.

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Service is Only as Strong as Your Strongest Link

Win the Customer

'We all have weaknesses we''re trying to fix. But is a slight improvement in an area of weakness making the greatest impact to your service experience?

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Big Data can make a difference, but it’s people who make the REAL difference

Smith+co CX

'According to research from Celebrus and Teradata , 80% of brands that responded to their survey see personalisation as key to their marketing success over the next two years and 78% plan to use real-time data in their multi-channel customer experience in the future. Katharine Hulls, VP Marketing, Celebrus Technologies, sums it up: “The ‘always-on, always-connected’ consumers of today are demanding more engaging and relevant content from brands and organisations.

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Does Your Company Pass the $20 Customer Trust Test?

PeopleMetrics

'Customer trust is a topic that we are seeing in more and more of our clients’ customer feedback data. We have learned that customers define trust in two ways: The firm conviction in the reliability of an organization’s services and. The belief that they have your best interests in mind. If we get trust right there are great benefits to be realized including undying loyalty to the brand and positive word-of-mouth.

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Emotional vs transactional loyalty: Is it more important to win customer hearts or minds?

MyCustomer

Loyalty Is it better to win customer hearts or minds?

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Budget cuts for the IRS result in unreliable customer service

Service Untitled

'Tax season is finally over, and those economic gray hairs have been remanded back to the colorists at our hair salons, but budget cuts continue to show a significant decline in the Internal Revenue Service to the American public. When Ben Franklin said, “The only certain things in life are death and taxes,” perhaps we are all entitled to a better level of public service; at least while we’re alive.

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Revolutionizing Contact Centers: Next-Gen Tech for Enhanced CX

Speaker: Liran Meir Frenkel, Performance Management and RPA Sr Product Marketing Manager at NICE; Harpreet Makan, Practice Director at Everest Group; & Santhosh Kumar, Practice Director at Everest Group

As contact centers navigate the challenges of delivering excellence within budget constraints and adapting to evolving employee expectations, optimizing agent tasks becomes crucial. Discover a holistic approach across three pillars - people, process, and technology - that is essential to excel in this dynamic landscape, and explore how next-gen technologies such as generative AI, performance analytics, and process intelligence play a pivotal role in transforming contact centers into advanced CX

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Video: Taking Your CE Program Global – Who Calls the Shots?

InMoment XI

We’re continuing our series on what it takes to design and execute a global Customer Experience Program. We’re fortunate at Maritz since we run the only two global CE programs in the automotive industry – Ford and Volvo. Obviously we can’t tell you the specifics but I hope you find some of these general. View Article.

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The Conflicting Nature of Customer Service

Win the Customer

'Bad service happens because there’s an inherent disconnect between the expectations of the customer and the demands of the call center.

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E Source Launches JourneyHub (white label version of Touchpoint Dashboard)

Touchpoint Dashboard

'New Customer Experience Mapping Platform Allows Utilities to Gain Visibility into Customer Touchpoints E Source is pleased to announce the launch of JourneyHub, a journey-mapping platform that will allow utilities to easily trace customer touchpoints, share best practices as a community, and better understand how customers interact with and feel about their utility companies.

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The problem with omni-channel…

Smith+co CX

'Customers don’t think in channels. This may just be an issue of semantics, but customers don’t think in channels - they are just shopping by whatever means come natural and easy at that moment in time. So why do we call it omni- channel ? The business and marketing worlds are great at making things sound complicated – I think it keeps consultants and analysts in very well paid jobs (talking of which, if anybody needs such a consultant then please get in touch).

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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GetFeedback Spring ’14: New Survey Features

GetFeedback

Today, we're proud to announce GetFeedback Spring '14: a bundle of new survey features available immediately to all of our users. Take a quick tour!

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Four Best Practices in Mobile Customer Service

Brad Cleveland Blog

Mobile is developing at lightning speed—literally by the day. It represents a serious threat to organizations that don’t evolve their services—but is a significant opportunity for those who shape strategies that meet or redefine customer expectations. The following are important aspects of strategy and planning when building out mobile services and support: 1.

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Video: Taking Your CE Program Global – Who Calls the Shots?

InMoment XI

We’re continuing our series on what it takes to design and execute a global Customer Experience Program. We’re fortunate at Maritz since we run the only two global CE programs in the automotive industry – Ford and Volvo. Obviously we can’t tell you the specifics but I hope you find some of these general.

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Enhancing the Customer Experience For Successful Sales Lead Generation

Win the Customer

'Some organizations thrive, and it’s usually because of high performing sales and service teams being closely aligned around a clear customer experience.

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7th Annual CX Report by The Northridge Group Uncovers Priority Training Focus

JUST RELEASED! New research reveals 92% of business leaders would like to provide additional training to their customer service representatives. Soft skills training stands out as a priority area of investment and/or improvement. Check out The Northridge Group’s latest CX research report —the 7th annual CX survey of 1,000 customers and 250 business executives—to see additional statistics as well as insights that businesses can use to benchmark their customer service and improve the overall exper