The Beautiful Intersection of Content and Customer Experience
Experience Investigators by 360Connext
MAY 27, 2015
Have you ever considered the many, many ways content impacts the customer experience? I have. I’ve dwelled on it. And then I read Ann Handley’s book Everybody Writes and realized she was on to this idea, too. The first person in the world to have the title Chief Content Officer, Ann Handley is a veteran of creating and managing digital content.
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