Sat.Mar 28, 2015 - Fri.Apr 03, 2015

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Is Your Customer Experience Technology Helpful or Creepy?

Experience Investigators by 360Connext

'As some of you who follow this blog may know, I took the CXI® magnifying glass with me to South By Southwest Interactive this month to scout for customer-focused themes within the latest tech trends. Trends are always a big part of SXSW , but each year it comes down to people. People are the ones introducing these bold ideas and making them become part of the greater world.

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The Shopkeeper and the Rise of the Chief Customer Officer

InMoment XI

How can we bottle up the intimacy of the connection that a small shopkeeper has with his or her customers but do it on a much larger scale? That was one of the recurring questions at the 2015 Next Generation Customer Experience conference I attended in San Diego, California last week. During one of the panels.

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Essential Do’s & Don’ts for Customer Experience on Twitter

Win the Customer

'Twitter is an absolute essential for connecting with customers and clients in today’s competitive business environment. According to a 2014 study conducted by the University of Massachusetts Dartmouth, 83 percent of Fortune 500 companies maintain active Twitter accounts. The most successful of these businesses carefully craft tweets capable of building an engaged community.

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Evaluate How Real You Are in the Moments of Connection

Customer Bliss

'Companies that customers love work hard not to lose their personality—not in their products, not in their service, not in anything they do. They become beloved because of how they connect with customers in their lives. They relate personally with customers. And the beloved company’s personality comes through during any interaction with a customer. How would you rate your intent and ability to obsess about the moments of connection – the key interaction points with customers ?

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Stop Being Ignored on Social: Holistic Marketing & Sales

Experience Investigators by 360Connext

'While it’s technically easier to reach people through social channels for marketing and sales, it doesn’t mean it’s the right way to do things. Holistic Marketing for the Next Generation. Generation Z, the generation AFTER the millennials (born late 1990’s to early 2000’s) rejects traditional marketing and sales completely. Smart brands are beginning to tap into the peers who are already trusted.

Sales 216

More Trending

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Customer Service Infographic, The Forgotten Marketing Channel

Win the Customer

'Too many organizations fall short in translating the desire for great customer experience into customer service actions that create them. If more than half of customers would be willing to pay more for a better customer experience, why don’t more organizations get more from customers? Frankly, I believe that most organizations want to deliver better […].

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What is Culture? How People Think, Believe, and Act

Experience Matters

'I often say that the customer experience your organization delivers is a reflection of your culture and operating processes. In other words, what customers experience outside is based on what’s going on inside. To consistently differentiate your customer experience, you need to transform your culture. “Culture eats strategy for lunch” – Peter Drucker.

Culture 128
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Content Marketing Advice You Can’t Afford to Miss

Experience Investigators by 360Connext

'Content marketing is such a big trend and for good reason! (In case you didn’t know it, the only marketing we’ve ever done here at 360Connext is blogging , speaking and social sharing.) I’m a believer. One of the smartest experts on this subject is Andy Crestodina , co-founder of Orbit Media and the author of Content Chemistry. (This is a fantastic resource of a book!

Marketing 211
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The Shopkeeper and the Rise of the Chief Customer Officer

InMoment XI

How can we bottle up the intimacy of the connection that a small shopkeeper has with his or her customers but do it on a much larger scale? That was one of the recurring questions at the 2015 Next Generation Customer Experience conference I attended in San Diego, California last week. During one of the panels. View Article.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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CRM, The Most Important Tool For Customer Success in the Cloud

Win the Customer

'Successful businesses have learned to master making customers successful. Throughout my career, I’ve watched customers set goals, and then watched as they either reached or fell short of them. When you work as closely with your customers as I have, you can’t help but feel these successes and failures as much as they do. The […].

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Why Customer Experience Excellence Requires HR Engagement

ClearAction

Why Customer Experience Excellence Requires HR Engagement. People are at the center of providing or receiving customer experiences. And it’s commonly accepted that engaged employees are a prerequisite to high-value, engaged customers. So, it stands to reason that Human Resources (HR) departments have great potential to influence customer experience (CX).

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The Parallels Between Customer Experience and a Rolls Royce

Michel Falcon Experience

'Has your company designed your customer experience in a similar fashion to how you mapped out this year’s marketing efforts? In 2013, BC Business, a leading business publication in Vancouver, published a study that my team and I had produced.The study revealed that 87% of executives believed that their company was… Read More». The post The Parallels Between Customer Experience and a Rolls Royce appeared first on Michel Falcon Customer and Employee Experience Expert.

2013 158
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The Shopkeeper and the Rise of the Chief Customer Officer

InMoment XI

How can we bottle up the intimacy of the connection that a small shopkeeper has with his or her customers but do it on a much larger scale? That was one of the recurring questions at the 2015 Next Generation Customer Experience conference I attended in San Diego, California last week. During one of the panels.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Customer Experience Best Practices: Change Management (1 of 2)

PeopleMetrics

'Before you implement a Voice of the Customer solution , it''s important to set yourself up for success. Organizational awareness and adoption are necessary for it to take hold. Voice of the Customer software rollout is an exercise in change management—in leading the human side of change. As in any management situation, it helps to have a structured process to achieve your desired outcome.

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First Year CX: Some Keys To Success - A Q&A With TSIC

Forrester

'In 2014, TeliaSonera International Carrier (TSIC) engaged Forrester Consulting to help assess its activities around customer experience, and to build a roadmap for their burgeoning CX program. TSIC is an international provider of telecommunication services with headquarters in Stockholm, Sweden, and offices in 14 other countries. It has grown from being the largest IP network in Europe to one of the top two global carriers powered by the Internet backbone, as ranked by internet performance anal

2011 105
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At A Fork In the Road: As a Customer Relationship Driver, Where Is Branch Banking Headed?

Beyond Philosophy

'Baseball great Yogi Berra has been quoted as saying “When you come to a fork in the road, take it.” He also said “If you don’t know where you are going, you might wind up someplace else.” Both quotes seem to apply to what is currently transpiring with retail branch banking, and where it seems to be trending. Banks can’t quite make up their minds about what branches are supposed to be.

Banking 124
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Video: Stephan Thun: Investigating Customer Experience

InMoment XI

Has the process of investigating the customer experience become part of the customer experience? Is responding to customer feedback important? In the last video of the series, Stephan Thun, CEO of MaritzCX EMEA, explains how consumers value the feedback forum and sharing opinions and therefore the importance of giving something back to the consumer to.

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Revolutionizing Contact Centers: Next-Gen Tech for Enhanced CX

Speaker: Liran Meir Frenkel, Performance Management and RPA Sr Product Marketing Manager at NICE; Harpreet Makan, Practice Director at Everest Group; & Santhosh Kumar, Practice Director at Everest Group

As contact centers navigate the challenges of delivering excellence within budget constraints and adapting to evolving employee expectations, optimizing agent tasks becomes crucial. Discover a holistic approach across three pillars - people, process, and technology - that is essential to excel in this dynamic landscape, and explore how next-gen technologies such as generative AI, performance analytics, and process intelligence play a pivotal role in transforming contact centers into advanced CX

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Customer Experience Best Practices: Change Management (2 of 2)

PeopleMetrics

'In part one, we discussed some of the risks of a failed Voice of the Customer rollout, and we covered four customer experience best practices for managing change. I f you missed the first part, then click here to check it out. If you’ve been-there-done-that, then read on, bold adventurer. 1-4. Best Practices, Revisited. For the sake of clarity (and to refresh your memory), here are the four best practices we covered in part one : Build awareness, and plan communications.

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For Best Western, Social Engagement Boosts Occupancy Rates

Think Customers

'In recent years, consumers have become increasingly comfortable with expressing praise and concern via social media. Thus, as external behaviors evolve, so must internal service strategies. Within the hospitality industry, Best Western and its properties have seen an uptick in occupancy rates that can be directly correlated to their social engagement efforts.

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Customer Service – Do You Give Empty Compliments to Your Customer Facing Staff?

Kristina Evey

'Compliments are always good, right? Especially a compliment given to an employee for delivering good customer service, right? Actually…. no. I’ll explain. I once worked with a company in which the Director of the Customer Relations department would walk through the department and say “You guys are Rockstars!” When an employee would speak with him privately, he would discuss their issue and upon leaving would say “You’re a Rockstar!”.

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Video: Stephan Thun: Investigating Customer Experience

InMoment XI

Has the process of investigating the customer experience become part of the customer experience? Is responding to customer feedback important? In the last video of the series, Stephan Thun, CEO of MaritzCX EMEA, explains how consumers value the feedback forum and sharing opinions and therefore the importance of giving something back to the consumer to.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Statistics: Is This Big Data’s Biggest Hurdle?

Bob Hayes

Big Data is less about the data itself and more about what you do with the data. The application of statistics and statistical principles on the data helps you extract the information it contains. According to Wikipedia , statistics is the study of the collection, analysis, interpretation, presentation, and organization of data. The American Statistical Association defines statistics as “the science of learning from data, and of measuring, controlling, and communicating uncertainty.”

2014 111
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How Much Are Bad Customer Experiences Hurting Your Business? Forrester's CX Index™ Knows

Think Customers

'We have all experienced it--a bad customer experience. Websites like Consumerist.com describe in empathy-inducing detail the "turmoil" that consumers experience, whether it be a customer having tape-recorded proof of a promise of service but the company stating they made no such promise or a company cancelling thousands of reward accounts due to insufficient proof of age, despite the inability of the customer to insert the required information.

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Customers + Employees = People. People = Business. Why Business is all about People

ijgolding

'If you have ever heard me speak in public, it is very likely you will have endured hearing me recount my favourite quote of all time. I know that ‘quotes of the day’ are not everyone’s bag, but sometimes you hear someone say something or are referred to something someone in authority has said and […].

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Report: State of the CX Profession, 2015

Experience Matters

'We just published a Temkin Group report, State of the CX Profession, 2015. This is the fifth year that we’ve examined the roles of CX professionals and the second year that we’ve done a compensation study. Here’s the executive summary: To better understand the mindset and roles of CX professionals today, we surveyed 270 CX professionals and then compared their responses to similar studies we conducted over the previous four years.

2015 96
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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.