Sat.Feb 07, 2015 - Fri.Feb 13, 2015

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Becoming Customer-Centric: 5 Ways to Walk the Talk

Experience Investigators by 360Connext

'As more leaders discuss becoming customer-centric, I wonder how many actually walk the talk and put actions into their plans. What if customer-centric ideas and tactics were included in all strategy plans ? A strategy that is truly customer customer-focused needs to include ideas like these: 1. Mention customers in your KPI’s. Profit and revenue and new customer growth are important numbers to track, but it’s vital to include items like customer lifetime value , customer satisfaction and/

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The 3 Hallmarks of a Great Customer Experience #CXisKING

InMoment XI

Customer experience…it’s something we’re all very familiar with because, after all, while we might not all be customers during the day, all of us play one at home: we’re customers of utility companies, of retailers, of healthcare providers, and the list goes on and on. For that reason, we all know a great customer experience.

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Clarifying the Role of the CCO – Competency #1

Customer Bliss

'Competency #1: Honor and Manage Customers as Assets. Know the Growth or Loss of Customers and Care About the “Why?”. With this competency, the goal is to align leaders to make a defining performance metric—the growth or loss of your customer base. Customer Asset Measurement is about knowing what customers actually did to impact business growth or loss versus what they say they might do via survey results.

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Faces of Customer Experience: Renee Cloyd

Customers That Stick

'Meet Renee Cloyd! Renee Cloyd is a wife and mother of three young boys ages 11, 9 and 6 who balances her busy home life with a full time job as a Center Director at Christ Lutheran Children’s Center. At CLCC, we strive to provide a quality early childhood program. In our center, forming strong ties to the families and the community is the key to the success of our program.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Challenges of Improving the SaaS Experience

Experience Investigators by 360Connext

'Software-as-a-Service, commonly referred to as SaaS, continues to grow in both size and scale. We use SaaS products for everything from payroll management to paying our taxes to publishing our newsletters to writing our books. SaaS is a great business model. Set up a service that is updated, integrated and easy for customers to use to get things done.

More Trending

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Optimizing The Social Customer Experience For Better Customer Engagement

Win the Customer

'Customers are moving outside the purchasing funnel—changing the way they research and buy products and services. If your service experience hasn’t adapted, you’re falling behind. A customer-centric approach to service, integrating all available customer contact channels, needs to be based upon your customer journey. Every aspect of your service offering, sales and marketing efforts need to correlate and contribute […].

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You Must Do THIS at Your Job Interview

Beyond Philosophy

'First impressions count. When you start a job interview one of the first things you will do is shake your prospective employer’s hand. What impression will they get of you by doing this? Handshakes can indicate many things. The strength of a handshake conveys a lot of information. From a firm to a limp handshake, each intensity communicates pertinent conscious and subconscious clues about your personality.

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Clarifying the Role of the CCO – Competency #2

Customer Bliss

'Competency #2: Align Around Experience. Give Leaders a Framework for Directing the Work of the Organization. Unite Accountability as Customers Experience You, Not Down Your Silos. Competency #2 gives leaders a framework for directing the work of the organization: requiring cross-silo accountability to deliver deliberate customer experiences. It unites the organization in building a framework for “Earning the Right” to Customer Asset Growth.

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The 3 Hallmarks of a Great Customer Experience #CXisKING

InMoment XI

Customer experience…it’s something we’re all very familiar with because, after all, while we might not all be customers during the day, all of us play one at home: we’re customers of utility companies, of retailers, of healthcare providers, and the list goes on and on. For that reason, we all know a great customer experience.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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5 ?Ways to Increase Your Net Promoter Score and Improve Customer Experience

Win the Customer

'Net Promoter Score (NPS) is a powerful customer feedback method that can enable you to improve customer service results and enhance customer experiences. It may seem trite in this world of complex metrics and customer data overload, but this simple test of loyalty has formed the basis of game-changing improvements for thousands of companies. Most service surveys are […].

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Loving Customers for Customer Experience Excellence

ClearAction

Loving Customers for Customer Experience Excellence. "Payin' with lovin'" seemed like a clever twist on McDonald's advertising theme, "I'm lovin' it!" In a Superbowl ad, the company announced its random selection of customers to pay for purchases with "random acts of love", from the big game day through Valentine's day.

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Voice of the Employee Can Cure Broken Customer Experiences

Think Customers

'A few weeks ago, many of our customer experience analysts including my colleague Maxie Schmidt and me were glued to our computer screens, watching a presentation by a big bank. It had introduced a tool to capture and manage ideas from its employees on how to improve the customer experience. This presentation mattered to us because only 25 percent of CX professionals say their companies'' CX programs actually improve customer experience.

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Video: EchoPark and the Redefined Customer Experience

InMoment XI

Marti Eulberg, a Director at Sonic Automotive, is passionate about the car buying experience and it shows. Sonic, the 4th largest dealer group in the US, set out to re-define the vehicle buying experience. They started with their used car facility at a pilot location in Thornton, CO last November. Marti spoke at our MaritzCX Automotive. View Article.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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3 Critical Customer Service Disasters That Totally Are Preventable

Win the Customer

'The 2014 Global Customer Service Barometer by American Express found that 74% of Americans spent more money with companies that had previously provided them exceptional customer service. The survey also found that customers are far more likely to tell friends about negative customer experiences than positive ones. No matter how much time and effort you […].

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McDonald’s Super Bowl Ad: I’m Lovin’ It

Beyond Philosophy

'All in all, this was a bad year of Super Bowl ads. The only one I liked was McDonald’s. Their ad campaign, “Give Lovin’, Get Lovin’” is a great idea. Here is the ad in case you missed it. Through February 14th, 2015, Customers at the restaurant will be randomly selected to owe a new form of payment. Instead of cash or credit, they want their Customers to pay with lovin’, a play obviously off McDonald’s tagline, “I’m Lovin’ it.

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Going above and beyond is a choice

Customer Enthusiast

'For many years, I’ve gone on record saying that the reason you and I, as customers, consistently receive predictably poor customer service is because exceptional customer service is voluntary; employees don’t have to deliver it, and most don’t. It’s true. While there are things that employees do have to do, providing exceptional customer service isn’t one of them.

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Video: EchoPark and the Redefined Customer Experience

InMoment XI

Marti Eulberg, a Director at Sonic Automotive, is passionate about the car buying experience and it shows. Sonic, the 4th largest dealer group in the US, set out to re-define the vehicle buying experience. They started with their used car facility at a pilot location in Thornton, CO last November. Marti spoke at our MaritzCX Automotive.

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Revolutionizing Contact Centers: Next-Gen Tech for Enhanced CX

Speaker: Liran Meir Frenkel, Performance Management and RPA Sr Product Marketing Manager at NICE; Harpreet Makan, Practice Director at Everest Group; & Santhosh Kumar, Practice Director at Everest Group

As contact centers navigate the challenges of delivering excellence within budget constraints and adapting to evolving employee expectations, optimizing agent tasks becomes crucial. Discover a holistic approach across three pillars - people, process, and technology - that is essential to excel in this dynamic landscape, and explore how next-gen technologies such as generative AI, performance analytics, and process intelligence play a pivotal role in transforming contact centers into advanced CX

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How to Actually Keep a Customer: A Lesson From The Coffee Shop

Win the Customer

'Offering world-class customer service varies little, in principle, whether you are serving coffee or installing servers. Get it right, and you can keep customers for life. Today is one of those rare occasions where I’m out on the road (well, train tracks), travelling up to the Midlands to see a client. And that means coffee. […].

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12 Ways To Engage With The Customer Experience Professionals Association

Experience Matters

'I recently posted about the Past and Exciting Future of the Customer Experience Professionals Association. After reviewing our progress over the last few years, I am even more excited about the future of the organization and what it means for CX professionals worldwide. In that post I unveiled an updated version of the CXPA.org’s mission statement: The Customer Experience Professionals Association is the premier global non-profit organization dedicated to the advancement and cultivation o

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Good Business Is About Showing Customers the LOVE Through Good Customer Service

Kristina Evey

'The secret sauce to getting more customers and making more money? Show Your Customers The LOVE! Show Your Customers the Love. It doesn’t get any simpler than that. Think about the way we build personal relationships… we see someone we are attracted to, we do things to get them to notice us, we try to find out more about them, we do things to try to impress them, we pay attention to them, we notice what makes the happy and/or sad, we do our best to make them feel good or happy.

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EchoPark and the Redefined Customer Experience

InMoment XI

Marti Eulberg, a Director at Sonic Automotive, is passionate about the car buying experience and it shows. Sonic, the 4th largest dealer group in the US, set out to re-define the vehicle buying experience. They started with their used car facility at a pilot location in Thornton, CO last November. Marti spoke at our MaritzCX Automotive.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Service Experience Is Leading Digital Collaboration and Social Engagement

Win the Customer

'The impact from the transition of a traditional economy to a social economy will begin in the contact center and spread to other sectors of business transforming customer experience as we know it. From backroom day-to-day operations to front-facing customer interactions and transactions, digital collaboration in business has become the way of work.

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People-Centric Experience Design (Video)

Experience Matters

'Last year, I published a free eBook called People-Centric Experience Design (PCxD). Experiences are all about people, the customers who interact with your organization and the employees who shape those interactions. Most approaches to customer experience, from voice of the customer programs to customer journey mapping, deal with the logical, left-brain elements of customer experience.

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Unlocking Organisational Magic Through Humanistic Leadership

Maz Iqbal

'Let’s imagine that you want to play the sales effectiveness game. What does it take to play this game well – effectively? At a minimum it takes folks in marketing and the folks in sales to play well together – as one team. Take a broader look, play with the time horizon, and you are […].

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If Walt Disney Drove Your Bus

Customer Enthusiast

'The following is a guest post by Chip R. Bell , a renowned keynote speaker and the author of several best-selling books. His newest book is the just-released Sprinkles: Creating Awesome Experiences Through Innovative Service. I recently had keynoted a conference for a large bus manufacturing company. It got me thinking about what service would be like if choreographed through the lens of organizations renowned for those compelling story-telling customer experiences.

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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.