Alida
SEPTEMBER 22, 2016
Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. Here’s a look at our favorite takeaways from this year’s Summit. 1.
Experience Investigators by 360Connext
SEPTEMBER 21, 2016
Your organization might be well-meaning but still ruining your customer’s day. The mission at 360Connext is simple, but we believe it’s important: We’re on a mission to create fewer ruined days for customers. I started using this as our mission when I created the company in 2009. And I believe it’s still an important goals […].
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Customer Bliss
SEPTEMBER 22, 2016
Customer experience work has been evolving for years, and it’s now on the radar of more execs than ever before. As such, you have a lot of thought leaders out there up-selling voice of the customer plans. Sometimes these voice of the customer approaches are great, but sometimes they’re put together by people who have never done boots on the ground CX work — and then they tend to be flawed.
Beyond Philosophy
SEPTEMBER 18, 2016
Q: What has two Million phony accounts, 5,300 fired employees, a fine of $185 million and a retiring leader enjoying $124 million in stock and options after retirement? A: Wells Fargo Bank, the latest bank to suffer the scrutiny of the truth and forced to answer for taking advantage of its customers’ trust. Carrie Tolstedt , unit leader of Wells Fargo’s community banking division, is set to retire at the end of this year after 27 years of service.
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Heart of the Customer
SEPTEMBER 19, 2016
I presented at the ICMI CC Expo last month in Long Beach. It’s always a great conference, and I look forward to it each year. In the afternoon after my journey mapping workshop I attended a Justin Robbin’s session on metrics. Justin began by asking attendees the most important metric they tracked. Think about it […]. The post What is the Most Important Contact Center Metric?
CXDNA Update brings together the best content for customer experience professionals from the widest variety of industry thought leaders.
Customer Bliss
SEPTEMBER 20, 2016
Episode Overview. Tish Whitcraft is what we call a serial Chief Customer Officer, or CCO. She has held a version of this role in over four technology driven and internet companies, including Yahoo, MySpace, and OpenX. In our conversation, Tish walks us through her expanded version of the CCO Role. In her mind (“in her humble opinion”), it’s a mix of the newly-established CCO role and the long-tenured COO, or Chief Operating Officer, role.
Beyond Philosophy
SEPTEMBER 22, 2016
Have you ever heard someone say, “I’m of two minds about this issue.” It means he or she can see both sides of the argument. However, this idiom confirms a deeper truth about the way we think, and, more importantly, the way our two minds can be in conflict with each other. We all have two ways of thinking: Irrationally and Rationally. As you might surmise, they don’t always agree with each other.
Customers That Stick
SEPTEMBER 19, 2016
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ShepHyken
SEPTEMBER 21, 2016
It doesn’t matter if you are in retail selling to consumers, or in a business that sells to other businesses, it is virtually impossible to create customer loyalty by being the lowest price provider. Consider this. Low price shoppers are loyal to their wallets and purses, not to the business. As soon as these price-conscious customers find a retailer or any other type of business or vendor with a lower price than the one they have been doing business with, they will move.
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Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper
Michelli Experience
SEPTEMBER 21, 2016
I’ve often said anyone can create a mouse. All you have to do is put a copious quantity of food and cloth scraps on your floor and, over time, a mouse will appear. The same can be said for great service cultures. Leaders are responsible for “creating the right environment” for world-class customer experiences to occur. Take Starbucks as an example. . .
Topdown
SEPTEMBER 20, 2016
The US Customer Experience Index, 2016 report from Forrester contains, as usual, a treasure trove of useful takeaways about what characterizes CX leaders and laggards. It’s important to learn from what other companies – both within your own industry and outside it – are doing right and wrong when you are trying to improve your own CX. By learning from their mistakes and successes, you can identify and avoid pitfalls and embrace strategies that work without having to do all the experimentation on
Martin Hill-Wilson
SEPTEMBER 22, 2016
The more we adopt self managed, digital channels which optimise our expectations for ‘always there’, real time delivery, we are also rediscovering the expectation for human engagement when it matters. We are complex in our needs and so customer relationships are tricky in terms of striking the right balance. Therefore effective omni-channel design is an engagement experience that works in any given customer situation.
ShepHyken
SEPTEMBER 19, 2016
Each week I read a number of customer service articles from various online resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too. The Customer Service Strategies Behind Zappos’s Success by Sharpen. (Sharpen) The power behind the Zappos brand and majority of their success is attributed to the power of fantastic customer service, which is often overlooked as a sales strategy.
Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO
The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.
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Experience Matters
SEPTEMBER 21, 2016
In case you missed this in the news, Wells Fargo is under investigation for opening fraudulent accounts for its customers. During a period between 2011 and 2015, it is estimated that there were as many as 1.5 million deposit accounts and more than half a million credit card accounts opened inappropriately on behalf of customers. As part […].
ijgolding
SEPTEMBER 21, 2016
The sixteenth article for my column on Customer Think sees me create the longest title of the lot! During my career, every time I have had to endure…. I mean enjoy the pleasure of a job interview, I have always wondered just who should be interviewing who! Whilst most companies would make me feel that it was I who had everything to prove, I always believed that the company doing the recruiting needed to expend just as much time convincing me.
Customer Enthusiast
SEPTEMBER 21, 2016
Earlier this month, I met Adele. Not the Adele you’re thinking of – I’m not sure how well she sings – but this Adele can sell! I had just left the Apple Store at Park Meadows Shopping Center in Lone Tree, Colorado when I approached a cluster of kiosks teeming with predatory salespeople sizing me up for their next sale. “I’m all set,” I said to the guy who approached me from the sunglasses kiosk.
ShepHyken
SEPTEMBER 20, 2016
Shai Berger on Improving Customer Support. Shep Hyken speaks with leader, innovator, call center educator, and co-founder and CEO of Fonolo , Shai Berger about improving customer support. They discuss some of the friction points customers have when dealing with companies, and Shai offers great tips and solutions for eliminating these pain points. Do you want to provide a better customer support experience?
Speaker: Liran Meir Frenkel, Performance Management and RPA Sr Product Marketing Manager at NICE; Harpreet Makan, Practice Director at Everest Group; & Santhosh Kumar, Practice Director at Everest Group
As contact centers navigate the challenges of delivering excellence within budget constraints and adapting to evolving employee expectations, optimizing agent tasks becomes crucial. Discover a holistic approach across three pillars - people, process, and technology - that is essential to excel in this dynamic landscape, and explore how next-gen technologies such as generative AI, performance analytics, and process intelligence play a pivotal role in transforming contact centers into advanced CX
Steve DiGioia
SEPTEMBER 19, 2016
do what's in the best interest for me, not your wallet This original article was written by Steve DiGioia. Don’t hard-sell me. I don’t like it and I promise you won’t change my mind. Touting the benefits of a product/service over my objections does nothing to sway me. All it does is want me to leave the item at your register and walk out the door.
Kayako
SEPTEMBER 22, 2016
How many times have you finished off the last bite of your lunch and wished that there was either more food, or you had more time to spend? For people in support, the emotional implications of our work can carry through even when we are not on the clock—for some of us, that may show up as checking our phones right before bed for CSAT scores, for others, it may be overthinking how we could have made a support interaction better while finishing up the last scraps of leftover macaroni and cheese.
Experience Matters
SEPTEMBER 19, 2016
For the previous five years, we’ve measured emotion as part of the Temkin Experience Ratings (TxR). This year, we examined 294 companies across 20 industries based on a survey of 10,000 U.S. consumers (see methodology section below). The TxR examines the three elements of customer experience: success, effort, and emotion. In this post, I examine the results for the […].
Topdown
SEPTEMBER 21, 2016
I’m sure you’ve heard of the KISS Principle, which stands for “keep it simple, stupid.” Coined in around 1960 by Kelly Johnson, an aircraft engineer with Lockheed Martin, the KISS Principle states that “systems perform best when they have simple designs rather than complex ones.The KISS Principle hinders and/or prevents creeping featurism, system failover and other IT issues.” ( Technopedia ).
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Think Customers
SEPTEMBER 19, 2016
Peter F. Drucker said, “Company cultures are like country cultures. Never try to change one. Try, instead, to work with what you've got." The results of a recent study on change initiatives echo Drucker’s statement. “Business Change: From Disruptor to Differentiator,” from Harvard Business Review and Strativity Group, reveals that most organizations struggle with change with an astounding 91 percent saying change initiatives have failed in their organizations in the past.
Avaya
SEPTEMBER 23, 2016
We have all seen many TV shows where the emergency services have pinpoint accuracy for your location, yet why it is that when you have an emergency yourself the first question they ask is, “where are you?” Location is a critical variable that determines when and how quickly help can be provided to you, yet it is the one thing that the emergency services do not have.
Customer Enthusiast
SEPTEMBER 20, 2016
I will apologize in advance for the detailed account that follows of an Orbitz service failure. It’s my preference to avoid long, drawn out accounts of customer service stories – whether chronicling heroic triumphs or abysmal failures. Let’s face it: we all have plenty of experience with both. And while the details of our stories may differ, the emotions experienced are eerily similar.
transcosmos Information Systems
SEPTEMBER 19, 2016
Since game developer, Niantic Labs, launched the GPS-based, augmented reality game, Pokemon Go, on July 6, 2016, the whole world has been caught in a frenzy. Initially available in the United States at the time, Pokemon Go broke records and replaced Candy Crush as the most popular mobile game ever—registering more than 20 million active users just a week after its launch.
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Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.
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