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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. Take advantage of new methodologies in research innovation. Use consumer insight through the product innovation cycle.

2016 267
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Follow these trends to become a 2023 customer experience innovator

Alida

Even a slight misstep can have a drastic impact on a company's ability to compete in the market. While 2023 will pose its own set of challenges for businesses, it welcomes new opportunities for innovative customer engagement. In uncertain economic times, making the right choices for your business becomes that much more important.

2023 130
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Eye on Innovation Series | Episode 2: Human-Centric Research

2020 Research

[link] In Episode 2 of Sago’s Eye on Innovation Series , Ash Wade, EVP of Revenue Operations at Sago, interviews Raj Manocha, Chief Client Officer at Sago, on the topic of improving the human experience in research. The post Eye on Innovation Series | Episode 2: Human-Centric Research appeared first on Sago.

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18 fresh tactics of marketing for interior designers

BirdEye

This constant pursuit of innovation demands staying ahead of trends, adapting to evolving technologies, and ensuring the business is profitable. Amidst these challenges, the last thing you want to waste your time on is unrealistic and time-consuming digital marketing strategies that give you no results.

Marketing 111
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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Transforming Marketing with AI Tools

Magellan Solutions

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling.

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Can We Have Innovation Without Leveraging Customer Feedback?

Experience Investigators by 360Connext

We’ll have more to share from this later this week, but for now, we wanted to share an observation about innovation. Is innovation so forward-looking you can’t rely on customer feedback? Or should customer feedback be what drives everything, including innovation? What do you think? Let us know in the comments below!

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Developing Valuable Community-Based Advocacy Programs

Speaker: Bill Johnston, Community Innovation Officer at Structure3C

Customers who share stories, knowledge, and experiences with other customers or prospects are more effective and authentic than traditional marketing programs. It follows that community-based advocacy programs can produce tremendous value and have a transformative impact on both the community and host company.

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Expert Insights: Your 2023 Guide to EX, CX, and Technology

Speaker: Colin Taylor, CEO & Chief Chaos Officer at The Taylor Reach Group, Inc

Adoption and innovation are swift and ongoing. He will share with you: Market research on the shifting labor market. Contact center operators have been buffeted by the pandemic, work-from-home initiatives, the great resignation, and quiet quitting. How to apply 2023 technology trends to your company's current demands.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.