CSM Magazine

OCTOBER 19, 2023

In an industry as dynamic as travel, customer service often serves as the linchpin for success. The Recent Shift in Traveller Behaviour The pandemic has been a catalyst for change, altering the landscape of travel in ways we couldn’t have anticipated. catering to the diverse needs of American travellers.

Travel 52

Travel Transportation Customer Experience Exceptional Customer Service 52

QuestionPro Audience

JANUARY 3, 2018

Experts are predicting 2018 to be the year mobile technology officially takes over travel. Gone are the days of making blind booking arrangements and hoping for the best, or using a travel agent. Today, 77% of Americans own smartphones and a recent Global Traveler study found that one in three travelers now books on a mobile device.

Travel 117

Travel 2018 Airlines Books 117

One Millimeter Mindset

DECEMBER 28, 2022

Since we last met, all of us traveled one Herculean millimeter forward. The post Traveling One Millimeter Forward Together Towards 2023 appeared first on Babette Ten Haken. We remain united by our experiences of some form of angst, anguish, and suffering over the past two years. is available in digital format on Amazon.com.

Travel 87

Travel 2023 2009 Consulting 87

CSM Magazine

OCTOBER 4, 2023

Loyalty schemes have been around a lot longer than you think, going back even further than the frequent flyer programmes that took off in the late 1970s. Hamish Sherlock of Applause , explains how to build a next-generation loyalty scheme. Do your customers value the rewards the scheme provides?

Loyalty 59

Loyalty Banking Airlines Travel 59

InMoment XI

NOVEMBER 16, 2023

The workshop gathered professionals from diverse sectors such as retail, travel, services, grocery, and healthcare. By aligning strategies with the intertwined needs of customers, employees, and the business, companies can drive impactful improvements that lead to sustainable growth and enhanced customer loyalty.

Workshop 596

Workshop 2023 Healthcare Travel 596

NetBase

APRIL 14, 2020

People are talking about travel – and it’s not all about boycotts or travel bans, which of course makes for salacious news in and of itself. People Love to Travel. It seems the travel industry is in the news constantly these days, as consumers dispute everything from airline fees to cruise ship nightmares.

Travel 81

Travel Airlines Social Media 2019 81

CSM Magazine

NOVEMBER 10, 2023

When it comes to the world of casinos, loyalty isn’t just a virtue but a strategic game-changer. There is hardly any online or land-based casino that doesn’t offer some kind of a loyalty program, like the iRush Rewards program or any other like this. But do those programs really work, and how?

Loyalty Programs 52

Loyalty Programs Loyalty Travel Rewards Programs 52

Currency Alliance

FEBRUARY 20, 2023

This article on the loyalty rules engine is probably the second-most important article I will ever write on loyalty marketing*. It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. How loyalty partners co-create value.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

Interactions

MAY 20, 2021

With travel restrictions decreasing and consumers feeling more comfortable leaving their homes, this summer will see a rebound in traffic after a year-long hibernation. According to new research by Zapwater Communications , 65% of Americans are looking forward to traveling again, both internationally and domestically.

Hospitality 62

Hospitality Travel Brands Average Handle Time 62

Beyond Philosophy

JULY 20, 2016

These trends have led travel companies to rethink the experiences they offer to customers, especially the ones with lots of money to spend. This rise in ultra-exclusive travel highlights is what I’ve been saying for a long time: a customer experience has to be based on more than rational factors like price. It’s hard to blame them.

Travel 112

Travel Books Loyalty Brand Values 112

Customer Bliss

JUNE 6, 2018

This is one of the many questions that Eric Smuda , VP of Customer Experience & Loyalty of Hertz car rental service had to ask when he joined the company to transform customer and employee experience. Within his role, Eric now owns the VoC programs, CX and brand activation team, and the Gold Plus Rewards loyalty program.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

Currency Alliance

JUNE 1, 2020

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Of course, after decades of increasingly easy and affordable travel, no consumer’s ambitions will stop with an ice-cream cone. One year ago, there might have been 2 people in 50.

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

Russel Lolacher

DECEMBER 4, 2019

Even when travelling to the most beautiful, exotic destinations, an airline can make, or break your experience. Have Wine, Might Travel. Have Wine, Might Travel. It’s one of the most beautiful travel destinations in the world. Clarissa travelled for work frequently. And so it begins….

Travel 72

Travel Airlines Transportation Tourism 72

Currency Alliance

MARCH 28, 2023

The term ‘pay with points’ implies that a customer can burn loyalty points or miles at a point of sale as the method of payment. Pay with points is trending upward in loyalty marketing for three main reasons. That’s in contrast to being offered a restricted set of inventory items for redemptions via a members’ portal (i.e.,

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Airlines 52

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Brilliantly, Voxi has spun this very feature into a loyalty driver.

Magazine 52

Magazine Loyalty Innovation 2020 52

Bold360

APRIL 27, 2017

Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights. Inspiring Real Loyalty, No Cards in Sight. engender loyalty! How Can You Build Human Loyalty to Beat the Competition?

Tourism 56

Tourism Travel Customer Service E-support 56

CSM Magazine

JUNE 2, 2021

The Loyalty People has today announced the appointment of loyalty innovator Tom Peace as the company’s new Managing Director. Tom is one of the loyalty industry’s most respected experts, with over 15 years’ experience in analytics and customer engagement roles at the likes of IRI, Aimia, Reward Insight and Collinson.

Loyalty 52

Loyalty White Paper Travel Fashion 52

LoyaltyPlus

MAY 11, 2022

The signs are good as total demand for air travel in January this year compared to the same period in 2021 was up by more than 82%. These can include everything from cargo and airport loyalty to industry travel. YouTube – [link] The post Reinventing airline loyalty with LoyaltyPlus FrequentFlyer first appeared on LoyaltyPlus.

Airlines 52

Airlines Loyalty Travel Transportation 52

Up Your Service

MAY 3, 2017

This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. Turning loyalty members into evangelists.

Hospitality 74

Hospitality Travel Brands Airlines 74

Maru Group

MAY 28, 2019

The online travel landscape is changing. Travel brands, particularly online hotel agents such as Booking.com and Hotels.com, are coming under increasing scrutiny for so-called ‘high-pressure’ selling tactics. Results taken from the Travel Digital Customer Experience Benchmark report 2019. The importance of reviews. Make it real.

Travel 40

Travel Hotels Books 2019 40

Maru Group

MAY 28, 2019

The online travel landscape is changing. Travel brands, particularly online hotel agents such as Booking.com and Hotels.com, are coming under increasing scrutiny for so-called ‘high-pressure’ selling tactics. Results taken from the Travel Digital Customer Experience Benchmark report 2019. The importance of reviews. Make it real.

Travel 40

Travel Hotels Books 2019 40

Interactions

AUGUST 7, 2019

As traveling becomes more mainstream, these amenities may seem like a distant dream. But as we look at the customer experience as a whole in the travel industry, big improvements can be made to make customers feel more valued, respected, and happy. Interested in more ways to please travel and hospitality customers?

Travel 54

Travel Hospitality Books Airlines 54

QuestionPro Audience

MAY 18, 2018

Younger business travelers are on the rise, with the frequent travelers now more likely to be under the age of 45. In fact, by 2020, millennials will make up more than half of business travelers. trillion that they have to spend, are impacting the business travel industry. BUSINESS OR PLEASURE?

Travel 74

Travel Airlines Transportation Hotels 74

NetBase

MAY 23, 2019

How does social listening impact customer care in one of the most experiential categories – i.e., Travel & Hospitality? Social listening clues you in to the issues that are top-of-mind for travelers, as well as which matter most. The post Travel Customer Care Excellence, Informed by Social Listening appeared first on NetBase.

Travel 56

Travel Customer Care Information Hotels 56

Maru Group

APRIL 22, 2021

Continuing with our 3-part series on HENRYs, those High Earners who are Not Rich Yet, we discuss a topic that appears close to the hearts of this group – Travel. It allowed us to efficiently moderate a discussion over three days and engage on the topics of financial sentiment, travel, and wellness.

Travel 52

Travel Hotels Financial Loyalty Programs 52

Maru Group

MAY 28, 2019

The online travel landscape is changing. Travel brands, particularly online hotel agents such as Booking.com and Hotels.com, are coming under increasing scrutiny for so-called ‘high-pressure’ selling tactics. Results taken from the Travel Digital Customer Experience Benchmark report 2019. The importance of reviews. Make it real.

Travel 40

Travel Hotels Books 2019 40

QuestionPro Audience

JANUARY 3, 2017

One of the busiest travel times of the year has just passed. Millions of families across the country traveled during the holidays to be reunited with their loved ones. With more than 100 million Americans having traveled this holiday season, many of you are still recovering. Select your respondents.

Airlines 60

Airlines Loyalty Brands Entertainment 60

Kitewheel

MARCH 4, 2019

Travel and hospitality companies have a difficult job. But even these leading travel brands can do better. Things are improving for the travel industry, but the biggest multipliers of customer satisfaction seem largely to be left behind. Personalize Based On Past Behavior to Drive Loyalty.

Travel 40

Travel Hospitality Customer Journey Airlines 40

ShepHyken

MARCH 4, 2024

Consumers Show Higher Brand Loyalty Than Global Average But Demand More In Return by Marigold (Adweek) Fast on the heels of its recently published global report, relationship marketing pioneer Marigold has filtered the results from that groundbreaking survey now with a dedicated focus on U.S. You’ll have to read the article to find out more.

2024 58

2024 E Commerce Article Customer Service 58

Currency Alliance

JANUARY 18, 2021

It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value. Here are three predictions of how loyalty programs must evolve in hospitality. Yet like many hotels, most hotel loyalty programs are homogenous.

Hospitality 52

Hospitality Loyalty Hotels Loyalty Programs 52

CSM Magazine

DECEMBER 7, 2021

Building customer loyalty is quite essential for companies, regardless of their sizes. Clever Ways to Increase Client Loyalty in Your Business. Building customer loyalty takes time and needs an entrepreneur to fully commit to it. Instead, they remain devoted to that one firm. Make Your Customers’ Experience Better.

Loyalty 52

Loyalty Rewards Programs Fashion Customers 52

CSM Magazine

AUGUST 14, 2020

In the regular world, obtaining customer loyalty is an important goal for any business to achieve. All of these aspects comprise the most holistic approach to driving customer loyalty and guaranteeing success… even in a post-pandemic situation. For us, it results in more loyalty and trust. C losed feedback loops.

Loyalty 85

Loyalty Customer Retention Feedback Sales 85

Bob Hayes

MARCH 19, 2018

Predictive analytics and artificial intelligence capabilities provide a way to extract insights from that data to help you improve the customer experience and optimize customer loyalty. Answering Questions about User/Customer Loyalty. Use Data and Analytics to Answer Important Questions about Customer Loyalty.

Loyalty 93

Loyalty 2018 Travel Insights 93

Michel Falcon Experience

DECEMBER 28, 2016

In December 2016, I had a great opportunity to travel to Australia to go on a keynote speaking tour , visiting Sydney, Melbourne and Gold Coast, to work closely go with LJ Hooker (Australia’s largest real estate company). How can real estate agents leverage tactics to increase customer loyalty?

Loyalty 74

Loyalty Customer Experience 2016 Travel 74

LoyaltyPlus

MAY 12, 2021

Anew concept, cargo loyalty, has emerged within retail and related marketing, and all evidence suggests it is already helping to lift the ailing aviation industry off its knees. Cargo loyalty is being discussed as a credible means of doing just that. What does this mean for the air passenger?

Loyalty 52

Loyalty Airlines Transportation Travel 52