Beyond Philosophy

NOVEMBER 10, 2014

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. Customer Satisfaction results in a higher share price.

Net Promoter Score 164

Net Promoter Score ROI Customer Experience 2014 164

Customer Bliss

APRIL 11, 2017

While at Intuit, Brian won CEO Leadership Awards in 2007 and 2009, as well as Scott Cook Innovation Awards in 2006 and 2008. The Origins Of Net Promoter Score. Fred Reichheld had already written several books on loyalty. He has an MBA from Purdue University.

NPS 163

NPS Net Promoter Score 2003 2007 163

Amity

MAY 5, 2016

Customer Churn. Customer Health Score. Customer Lifecycle. Customer Retention. Customer Success. Customer Success Manager. Net Promoter Score. — Adrian McEwen (@amcewen) November 22, 2006. — Tom Coates (@tomcoates) December 6, 2006. Customer Health Score.

Net Promoter Score 57

Net Promoter Score 2007 2008 Customer Success 57

Retently

SEPTEMBER 17, 2018

Apple’s customer satisfaction and loyalty have been growing steadily over the years, reflecting the way consumers view the brand. According to NPS Benchmarks , Apple’s NPS score in 2017 was a resounding 72 , which is significantly higher than the average NPS score of the consumer electronics industry.

NPS 102

NPS Net Promoter Score Loyalty Omnichannel 102

Bob Hayes

MAY 7, 2018

The Net Promoter Score (NPS), a metric used to gauge the health of the customer relationship, has been used by companies for years. Second, the calculation of the metric (a difference score) results in an ambiguous score that is difficult to interpret. First, the “research” behind the NPS claims is flawed.

NPS 89

NPS Net Promoter Score 2007 2006 89

Bob Hayes

MAY 7, 2018

The Net Promoter Score (NPS), a metric used to gauge the health of the customer relationship, has been used by companies for years. Second, the calculation of the metric (a difference score) results in an ambiguous score that is difficult to interpret. First, the “research” behind the NPS claims is flawed.

NPS 86

NPS Net Promoter Score 2007 2006 86

Horizon CX

DECEMBER 27, 2019

The Net Promoter Score (NPS) or “the ultimate question” as it is commonly referred to, has a history that dates back a full 26 years. The Standard Net Promoter Score Question [an 11-point scale question]. 50%+ said NPS was the primary loyalty metric in use today among B2B voice-of-the-customer programs.

Net Promoter Score 52

Net Promoter Score NPS B2B Metrics 52