Customer Experience Is… What, Exactly?
Experience Investigators by 360Connext
MAY 20, 2015
In fact, customer complaints via social networks has nearly doubled from 19% to 35% since 2011. They are the innovators. Customers who are surprised by these small moments tend to share them with others, providing word-of-mouth marketing and advocacy. They will go out of their way to persuade people to avoid your offers.
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