Remove 2016 Remove Customer Experience Professionals Remove Customer Retention Remove Loyalty
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It is 6 Times More Expensive to Win a New Customer than to Retain an Existing One

Tricia Morris

A quote from well-known customer service and customer experience advocate Bill Quiseng encourages organizations to “work as hard to keep a customer as you do to find a new one.” This leads to the importance of an increased focus on and investment in customer service. – SDL Global CX Wakeup Call Report.

2016 64
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The cost of NOT focussing on Customer Experience

ijgolding

However (there is always one of those), Customer Experience Professionals all around the world, still seem to be fighting a justification battle – fending off attack from those who do not believe in the value of CX as a strategic priority, or from those who do not believe that any ongoing investment is required to sustain a focus on it.

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Customer Experience in the Gulf Region – A Story of Continuous Improvement!

ijgolding

It has also been evident for many years that the region has been increasingly focused on delivering great customer service – not just a great product. Thus, the term ‘customer service’ is not new. Yet despite this, a demonstrable understanding and application of Customer Experience has not been as obvious.

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Top 20 Customer Service Experts to Follow on Twitter Right Now

Comm100

Follow Martins on Twitter to see why he was named one of The Huffington Post’s Top 100 Customer Service Management Experts. Jeanne Bliss is the Founder and President of CustomerBliss , and the Co-Founder of The Customer Experience Professionals Association. Jeanne Bliss. JeanneBliss. RachardRShapiro. Annette Franz.

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It doesn’t bother me! What would the world be like if no-one cared about Customer Experience?

ijgolding

In 2016, I am already scheduled to work in North America and the Middle East as well as continuing my efforts in Europe and Africa. In all cases, I have been asked to work with; talk to; teach; cajole; people from the C-suite to the front line; in understanding the importance of Customer Experience.

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Embedding Customer Centricity: The Customer Experience Jigsaw Puzzle

ijgolding

Aligning what the customer wants to what the business wants will then give your organisation a chance to piece all of its valuable activity together to get to the ultimate prize – an embedded Customer Centric culture. I am immensely proud to be part of a wonderful community of committed, passionate, driven professionals.

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Making the Customer Experience Magical – The Power of Surprising and Delighting Customers!

ijgolding

It is a joy to write about Customer Experiences that quite literally WOW us; that send tingles down our spine; that can sometimes bring a tear to the eye. The 1 st May 2016 was my Grandma’s 102 nd birthday. Great Grandma Pauline Golding at 102 pictured with my brother, Mark. The result has been stunning.