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The Big-E’s: E-commerce and Customer Experience

Kustomer

The nature of the customer experience within e-commerce has never been more vital to the life of a brand than it is at this moment. While e-commerce (buying over the internet) has been growing in leaps and bounds before the pandemic, online shopping quite simply exploded in 2020.

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How to get discovered with social media SEO? 

BirdEye

Social media is an important part of every business’ content strategy. But just including social media in the strategy may not be enough. Businesses must understand the value it can bring in boosting brand awareness, domain authority, and revenue for your business, especially with social media SEO.

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8 Ways to Implement an Effective E-commerce Omnichannel Strategy

transcosmos Information Systems

E-commerce greatly flourished over the last few years not only due to the vast improvements made with the Internet (i.e., An omnichannel strategy refers to unifying the many channels available to users to access a store and create a harmonious buying process that utilizes one or more of these channels.

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Untangling the Modern Customer Journey: A Guide to Effective Marketing Attribution – Part 1

Optimove

The (modern) Customer Journey In today’s dynamic e-commerce landscape, understanding the customer journey has become more critical than ever. Instead, customers embark on a complex journey influenced by multiple touchpoints and channels. But what is the journey of a customer in e-commerce?

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15 Unstoppable E-Commerce Trends You Need to Watch Out For This 2020

Magellan Solutions

To ensure you’re not falling behind, you need to keep an eye with the latest e-commerce trends, as most of them are already changing the world of online retailing. Here are the top e-commerce trends this 2020: Get Personal. More consumers trust this kind of technology than they would a couple of years back.

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Multiexperience Strategy: The New Apex of the Customer Journey

TechSee

On the one hand, they need to deliver the products and services consumers want in multiple formats. The race for omnichannel saw companies striving to align their messaging, goals and design across each channel and device, including web, voice, chat, messaging, social media, video and email. The average U.S.

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The biggest challenges and opportunities for the retail season 2024 

Happy or Not

2024 promises to be an exciting year filled with new opportunities and challenges as retailers are expected to continue adapting to changing consumer behaviors, focusing on enhancing the customer experience. Companies will employ various marketing strategies to attract more consumers and drive demand for their products and services.

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