Get the conversation right: Chatbot vs. messaging
Think Customers
OCTOBER 4, 2021
Chatbots and messaging each serve a vital role in the overall customer journey, and contact centers need to know when is the right moment to deploy an automated or human response. Chatbots perform an important role in the omnichannel ecosystem, but chatbot platforms often keep the customer glued to one channel. What’s a chatbot?
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