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Guest Blog: Moving Past The Fairy Tale – 5 Examples of Great Service

ShepHyken

Below are a few great examples of organizations that have completely re-architected the way they think about and interact with customers – and produced a sustainable ROI as a result: The Royal Bank of Scotland integrated their customer data into an always-on customer brain (video).

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Advance from Personalization to Customer Journey Orchestration

Pointillist

Customer expectations for personalization have evolved immensely. Behemoths like Amazon and Netflix have transformed consumer expectations and influenced the experiences consumers demand from their banks, cable and wireless companies, and even health insurers. Unfortunately, many enterprises under deliver.

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What You Don’t Know About Millennials Will Hurt Your Bottom-line

Natalie Petouhof

They are different than The Boomer Generation in that social networks & technology are their L IVES ! Here’s some stats: 75% created a profile on a social networking site. 55% visit those sites once/day. 60% connect to the Internet wirelessly when they are away from work or home. 88% text each other.

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Why Is Insurance Technology So Important?

Ecrion

can all be controlled via a wireless connection by your phone, your voice, your smartwatch, and more. IoT gives insurance providers significantly more data about customers , which in turn means insurance providers can give their customers personalized, omnichannel communications. It’s the Internet of Things.

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Why Is Insurance Technology So Important?

Ecrion

can all be controlled via a wireless connection by your phone, your voice, your smartwatch, and more. IoT gives insurance providers significantly more data about customers , which in turn means insurance providers can give their customers personalized, omnichannel communications. It’s the Internet of Things.

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How to Build a Culture of Customer Experience Management

Answer Dash

Your CRM system is a valuable tool here as it already contains a record of your interactions with each customer to date. You can also bring in tools like customer surveys and UX research which can help you dig deeper and understand your customers’ priorities. Do your target customers care more about certain things than others?

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8 Insightful Customer Journey Analytics Examples and Use Cases

Pointillist

Customer Journey Analytics Example #2: Measure and Improve CX Customer experience, analytics and marketing professionals across industries report that measuring CX is one of the top five biggest challenges encountered today.