expand-customer-listening-with-your-customers-unaided-feedback 
Customer Bliss
SEPTEMBER 29, 2015
Unaided feedback provides real-time trending on customer issues as they are occurring. Unaided feedback is the constant flow of comments, insights and issues your customers and partners volunteer to you. Through every interaction point, your customers are likely giving your feedback.
Customer Bliss
JANUARY 28, 2016
Customer asset measurement is about knowing what customers actually did to impact business growth versus what they say they might do via survey results. The role of the Chief Customer Officer is not to build and ‘pitch’ to the leadership team what these metrics are. Competency 1: Honor and Manage Your Customer Assets.
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