Currency Alliance

JUNE 11, 2019

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. Economic cycles aside, though, the real problem is that it attracts entirely the wrong sort of customer. Actually, they do. in 2017[vii].

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Grade.us

JULY 31, 2019

A sort of marketer's round song. And, of course, it can give you the chance to meet real people with real credit cards, who have a real need for your services. Sure, every now and then a link building article will sort of add sponsorship as one of the list items. It's also one of the most overlooked marketing channels.

Marketing 21

Marketing Events Banking ROI 21

Michel Falcon Experience

MARCH 12, 2019

He has been studying because he wants to go into biotech, and he wants to be in business development. It’s your $20 gift and a handwritten card from our ownership team saying … And the language matters in this message, “Thank you for choosing us. Guess what my job becomes at 45 days? Cabernet and pinot. You get it.

Culture 12

Culture 2019 Engagement Net Promoter Score 12