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Survey Unveils 2024 Insights on Marketing Fatigue to Help Marketers Ensure Marketing Messages Resonate

Optimove

Re-engage your churned customers with this guide Download Now Why it Matters: The 2024 Optimove Insights Report on Marketing Fatigue provides crucial insights for marketers. Key takeaways: Excessive and irrelevant marketing messages overwhelm consumers, leading to increased unsubscribes.

2024 75
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Staying Ahead of the Curve: Optimove’s 2024 Marketing Trends & Predictions

Optimove

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024.

2024 119
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Unlocking Euro 2024 Betting Success: Insights from the 2022 FIFA World Cup 

Optimove

See the difference control groups make in this guide Download Now Why It Matters Major sporting events, like the 2024 UEFA European Football Championship, allow sportsbook operators to gain new players and reactivate dormant ones. How to treat every campaign like a marketing experiment Download Now >> 3.

2024 64
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Retail Reputation Management: Shop Strategies for Customer Retention

InMoment XI

Whether you are a local shop, regional staple, or nationwide brand, reputation management is one of the most important marketing strategies you need to master to ensure brand success. This is not even considered a luxury in today’s market. In retail, the power of the review is stronger than ever.

Retail 260
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Top 5 Customer Service & CX Articles for Week of May 27, 2024

ShepHyken

Twenty Ways to Delight Your Customers: Transforming Satisfaction into Loyalty by Denyse Drummond-Dunn (C3Centricity) Today, most markets are saturated, and companies are fighting for the same customers. This unique approach allows for strategic alignments and actionable insights tailored to enhance your influencer marketing strategies.

2024 76
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B2B Customer Experience: The Complete Guide

InMoment XI

In competitive B2B markets, where products and services may be similar, customer experience becomes a key differentiator. Social media marketing platform Hootsuite leverages InMoment to make the Net Promoter Score (NPS) methodology central to its operation. Loyal customers are also more likely to recommend the business to others.

B2B 551
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Euro 2024: 5 Tips for A 5-Star Marketing Plan 

Optimove

See the difference control groups make in this guide Download Now Why it Matters: With past major sporting events yielding double the revenue compared to the off-season, the Euro 2024 is a marketer’s golden ticket to success and presents a significant opportunity for operators worldwide.

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