BirdEye

NOVEMBER 15, 2023

Online reviews have the power to transform customer perceptions on a massive scale. When shoppers express their love for your brand online, they’re not just speaking to friends; they’re announcing to the world that you are the best in the business. But what happens when those words travel at the speed of the internet?

Retail 109

Retail Brands E Commerce Demo 109

NetBase

AUGUST 27, 2020

Retailers are always on the lookout for a way to connect with consumers, and what better way than capturing their exact verbatims about your brand? Our “personal narrative” theme makes short work on this challenging goal, offering companies amazing insight into the loves (and hates) of consumers. as of June 20.

Consumers 98

Consumers Retail Social Media Apparel 98

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? Do you want to create an engaging and memorable customer experience? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential.

Brands 98

Brands Social Media Communication Consumers 98

Forrester's Customer Insights

FEBRUARY 7, 2024

2023 was a confusing year: the consumers blew cold, and the economy blew hot. The recession-to-be did not materialize, and the economic outlook wasn’t half as bad as consumers would have you believe. Yet notes from the post-pandemic blues keep wafting in the air no matter the macroeconomic drumbeat.

2024 32

2024 Consumers 2023 Brands 32

Oracle

JULY 9, 2018

What kinds of companies come to mind when you think of the world’s most respected brands? How do you suppose those companies became the most respected brands? If you answered “marketing” or “advertising” you’re only partly correct. The complete answer is “customer experience.”

Loyalty 106

Loyalty Brands Customer Experience Advertising 106

BirdEye

OCTOBER 5, 2023

What’s the first thing that comes to mind when someone mentions your brand name? Today’s marketplace is competitive and transparent, so managing brand perception isn't just important - it's imperative. The stakes are high, with 91% of customers admitting they'd switch to a competitor following a poor customer experience.

Measurement 62

Measurement Brands Social Media Net Promoter Score 62

GetFeedback

DECEMBER 21, 2018

It’s important for businesses to understand what contributes to churn in order to address those issues—and ultimately drive customer retention. Here are 40 customer retention statistics that reinforce the growing need for customer experience management. Customer Retention by the Numbers. CallMiner ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

NetBase

JULY 20, 2020

The new normal finds consumers showing erratic behavior when choosing where to spend their money. Maintaining brand loyalty seems to be a thing of the past as consumers are likely to jump ship during a crisis. Consumer devotion has become much more supply dependent than any other loyalty measure.

Consumers 75

Consumers Automotive Social Media Loyalty 75

BirdEye

APRIL 28, 2023

When debating whether to make a purchase online, 93% of consumers say they rely on the advice and experiences of other buyers to make a decision. You can also collect and manage reviews from Google My Business or industry-specific business listing sites. You can also create ads to drive brand awareness and generate leads.

Insurance 98

Insurance Marketing Social Media Loyalty Programs 98

NetBase

DECEMBER 23, 2019

Ever since the Chicken Sandwich Wars of 2019 , Popeyes has been winning online love for its advertising awesomeness. Since its unexpected and wildly viral success promoting its spicy chicken sandwich, Popeyes has eschewed television advertising. Popeyes is edgy, in-your-face and focuses on relating to its bold and witty consumer base.

Advertising 60

Advertising 2019 Brands Consumers 60

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Let’s say you’re a business-to-consumer (B2C) company selling retail products.

Social Media 98

Social Media Brands Entertainment Connections 98

BirdEye

NOVEMBER 29, 2023

Online reviews, virtual try-ons, and augmented reality experiences have become integral parts of the furniture shopping journey. Furniture store marketing is promoting furniture stores and their products to attract customers and increase sales. Your tip: Define your brand’s personality and values.

Marketing 57

Marketing 2024 Advertising Social Media 57

BirdEye

MAY 3, 2023

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

Marketing 98

Marketing Social Media B2C Multi-Channel 98

BirdEye

NOVEMBER 21, 2023

Juggling creative expression with the practicalities of project management and client interactions adds complexity. Amidst these challenges, the last thing you want to waste your time on is unrealistic and time-consuming digital marketing strategies that give you no results.

Marketing 109

Marketing Social Media Advertising Workshop 109

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. How do you take action on customer experience? Listen to your customers. Brand experience is a very close concept to customer experience, except the latter, refers to how customers reflect on your company.

Definition 178

Definition Net Promoter Score Customer Experience B2C 178

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

Beyond Philosophy

APRIL 4, 2019

Brands are everywhere. Everybody feels like they understand what brands are. However, when we ask the fundamental questions of “What is a brand?” Branding is a critical topic in Customer Experience. We discussed where branding and Customer Experience interact and prioritize in a recent podcast.

Loyalty 130

Loyalty Brands Insurance Call Center 130

BirdEye

DECEMBER 28, 2023

It uses GPS, RFID, Wi-Fi, or cellular data to trigger a targeted advertising action (like a text, email, or app notification) when a mobile device enters or exits a specific geographic area, known as a geofence. This technology allows businesses to send relevant ads to nearby potential customers. How does geofencing marketing work?

Marketing 57

Marketing Advertising Social Media Events 57

BirdEye

DECEMBER 30, 2023

Did you know that a mere post of only 280 characters could unlock your brand’s potential? With a vast audience of nearly 240 million daily active users, Twitter – currently called ‘X’ – has become a rich platform for brand exposure and customer interaction. In fact, 80% of Twitter users actively discuss brands.

Social Media 109

Social Media Advertising E Commerce Tourism 109

BirdEye

AUGUST 3, 2022

Using a direct marketing strategy to personalize your customers’ shopping experience is an easy way to outshine your competitors. A recent study from McKinsey & Company found that 71% of shoppers expect personalized communication from brands. Direct marketing can be delivered to consumers on multiple channels.

Connections 98

Connections Marketing Social Media Advertising 98

BirdEye

NOVEMBER 21, 2023

In this blog, we’ll explore 18 proven jewelry store marketing strategies to capture attention, strengthen your brand, and drive sales. 18 jewelry store marketing strategies to fuel business growth Succeeding with jewelry marketing requires a strategic combination of brand-building and customer acquisition strategies.

Marketing 109

Marketing Social Media Advertising Events 109

BirdEye

APRIL 24, 2023

It evens the playing field and allows you to compete with bigger brands. On the other hand, digital marketing strategy includes a broader range of tactics like paid advertising and SEO. Goals: Inbound marketing aims to establish long-term relationships and brand loyalty. It’s measurable. You can engage audiences at every stage.

Marketing 93

Marketing Social Media B2C Advertising 93

BirdEye

APRIL 26, 2023

And they shared a link with you from a shop or brand they want you to try. Referral links are one of the most powerful ways to boost brand awareness and attract new customers. Businesses can create unique URLs to give to brand ambassadors, who are often already dedicated customers. And they then reward them for it.

Social Media 98

Social Media ROI Advertising Return on Investment 98

BirdEye

DECEMBER 8, 2023

Consumers can now afford professional cleaning services in light of the improved demand for carpet cleaning services due to rising per capita disposable income. How do you advertise your carpet cleaning business for free? It is important because it: Enhances local brand visibility effectively. billion in 2023 alone.

Marketing 57

Marketing Social Media Advertising B2B 57

NetBase

JANUARY 2, 2020

So, here are five ways brands must resolve to listen better in 2020 if they want to be counted among the success stories. Resolution #1: Brand Health & Proactive PR. If you’re not listening to what consumers are saying online, well – then you won’t know what they’re saying online, now will you? Resolution #2: Customer Care.

2020 60

2020 Brands Social Media Consumers 60

BirdEye

MAY 10, 2023

Whether you’re selling directly to customers (B2C) or to other businesses (B2B), you need a solid marketing strategy to engage with your target market and inspire them to buy from you. The trick is to provide content that can engage and convert your prospects by evoking emotional connections to your brand and offerings.

Marketing 98

Marketing Social Media Advertising Reference 98

Beyond Philosophy

JUNE 17, 2015

Like any proactive form of outreach to consumers, including classic advertising approaches, content must have discipline around investment and return. Pay Per Click (PPC) advertising, i.e. putting an ad or promotional blurb on another site, can drive traffic to a company’s site. Where Is Content Marketing Headed?

Consumers 96

Consumers Connections Social Media Advertising 96

BirdEye

SEPTEMBER 20, 2023

Advertising 2. Customer insights 5. Customer experience 6. Respond to customers 7. Monitor brand reputation 8. Manually doing these tasks would be time-consuming and error-prone. In addition to tracking consumer data, AI tracks trends, customer behavior, and effective customer engagement options.

Marketing 62

Marketing Advertising Social Media E-support 62

BirdEye

FEBRUARY 21, 2023

We’ll explore key trends such as user demographics and advertising across platforms as well as share our first-party data to help you gain insights for your own social media marketing strategy. About 75% of internet users use social media to research businesses and brands. Facebook advertising revenue last year was $114.93

Social Media 98

Social Media 2023 Marketing Advertising 98

BirdEye

NOVEMBER 8, 2023

Reviews impact purchase decisions Roughly 72% of prospective customers won’t take action until they read online reviews about a business. Consumers want to know that other people like them have had good experiences with your business. It gives them the peace of mind they need to choose you over your competitors.

Advertising 57

Advertising Demo Consumers Social Media 57

BirdEye

SEPTEMBER 25, 2023

Enhanced advertising campaigns As we mentioned, AI is a key component of targeted marketing. If a customer looks at one of your listings, you can keep that listing at the forefront of their mind or suggest similar listings by ensuring it pops up in their social media feed. Birdeye’s Listing is AI-powered.

Marketing 109

Marketing Social Media Advertising E-support 109

BirdEye

AUGUST 25, 2023

Social media is an amazing platform for customers to discover brands, local businesses, and products for their needs. You can turn your social media audience into customers without them having to leave the platform at all. With a solid presence on social media platforms, businesses can do more than just advertise.

Social Media 98

Social Media E Commerce Advertising 2025 98

BirdEye

NOVEMBER 30, 2023

Today, when feeling relatable and personalizing each communication is a priority for brands to offer an exceptional customer experience , using social media reputation management to your advantage can be incredibly beneficial. Table of contents What is social media reputation management?

Social Media 113

Social Media Management Brands Communication 113

ReviewTrackers

AUGUST 24, 2020

There is a vital shift happening in the business world: a growing class of savvy, empowered consumers are demanding more options, fairer prices, and better interactions across the entire customer journey. As a result, businesses across a wide range of industries are being compelled to adopt a more customer-centric approach.

Customer Experience 124

Customer Experience Multi-Channel Social Media Touchpoint 124

BirdEye

MAY 1, 2023

Making the most of customer reviews to boost your brand awareness, sales, and earning potential is key. In this blog post, we’ll teach you ways to request reviews, use them to attract more customers, and professionally handle any negative reviews.

Social Media 97

Social Media Feedback Advertising Customers 97

BirdEye

JUNE 23, 2023

If you’re a retail or eCommerce business owner, you must be looking for an effective ad platform to advertise your products. While it is similar to Google Ads (formerly Google Adwords), search ads, and social media advertising , designing your Google Shopping strategy still needs some unique approaches.

2023 98

2023 Advertising Apparel Retail 98

BirdEye

AUGUST 25, 2022

Home services marketing can also help your business: Attract more customers: By promoting your business online, you’ll be able to increase traffic to your website and store. Increase brand awareness: By getting your brand out there, you become more recognizable to potential customers in your service area.

Marketing 98

Marketing Social Media Advertising Magazine 98