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Lessons on Brand Values from Sinners and Saints

Smith+co CX

One of the recent falls from grace featured aviation giant, and fifth biggest airline on the planet, Ryanair. The airline revealed that it will now carry 4 million less travellers than planned, reducing the number from 142 million to 138 million. However, the benefit to people and passengers is less clear. It reeks of shallowness.

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Why Companies Have a Social Responsibility to Fight the Loneliness Epidemic

Hallmark Business Connections

Alaska Airlines, for example, encourages employees to engage customers on a human level before taking any other action. When brands value quality over quantity in customer interactions, they can add kindness and personal touches to customers’ lives. Creating real connections and happiness requires latitude rather than quotas.

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Vacation to Staycation

C Space

To think more about the ‘what’ to experience rather than the ‘where’ Consumers tell us that they are finding beauty on their doorsteps, they are thinking more about what really matters in life and are taking stock of what is right in front of them.

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Reputational Risk Explained: Effective Strategies to Build Trust and Credibility

BirdEye

Reputational risk is potential damage to an organization’s image caused by negative publicity, scandals, or crises that can impact revenue, brand value, and stakeholder loyalty. Once it’s damaged, your relationships with consumers take a hit. And consumers saw that the brand didn’t care about ethical labor standards.

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Crash Course: 11 Terrible Customer Experiences In Travel

Currency Alliance

His chosen airline made him so mad that he wrote a song about them, which has since been viewed over 18m times on YouTube ( [link] ). The anecdotes revealed some interesting themes, and they should make for useful learnings for airline and hotel brands. This was exemplified beautifully by Canadian folk musician Dave Carroll.

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What is Proactive Customer Service and How to Implement It?

ProProfs Chat

With the ever-changing scenario of business globalization, companies are thriving hard to retain their brand’s loyalty by creating cutting-edge product sales strategies. But, with the overwhelming consumer demands and customer expectations, you cannot afford to negate the importance of satisfactory customer services. .

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The Benefits of Value-led Communications

Smith+co CX

Whether it’s a technology failure or a human error, most customers have experienced unsatisfactory communications from brands that they’ve parted cash with and subsequently been let down by. And the typical responses to said failures are often robotic, in some cases entirely silent, or worst of all, destructive to the brand.