Experience Investigators by 360Connext

NOVEMBER 12, 2014

A gentleman who travels extensively and is a top-tier member of a hotel loyalty program was telling me he just wished they’d ask him a few questions. When conducting a recent touchpoint inventory workshop, the client was surprised when I pressed for what their brand promise really was. A great experience, but for whom?

Brands 259

Brands Hotels Consulting Workshop 259

ShepHyken

AUGUST 30, 2019

This eye-opening case study states that “segmentation has been vital to the success of NIVEA Sun and allowed the brand portfolio to grow to over 40 products.” As a matter of fact, 97 percent of consumers say customer service is a big factor when it comes to brand loyalty. Customer service is about more than that.

Blog 107

Blog Loyalty Programs Loyalty Lifetime Customer 107

ShepHyken

MARCH 31, 2018

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Social Proof.

Social Media 87

Social Media Customer Service Marketing Airlines 87

BirdEye

JULY 5, 2023

This blog helps you grow your business with relationship marketing. Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. Customer loyalty programs Customer loyalty programs are a staple in all marketing strategies.

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

BirdEye

NOVEMBER 30, 2023

This blog post is the complete guide for travel agencies to unlock opportunities, grow their business, and use the best marketing strategies to reach their clients. Your business USP must be the focal point for digital marketing messages, branding development, and advertising efforts.

Travel 108

Travel Marketing Social Media Hotels 108

Retently

JUNE 28, 2022

Below, we’ve outlined several techniques that you can use to turn your NPS data into a scalable process for generating word-of-mouth referrals, strengthening your brand through reviews and discussions, and fueling the organic growth of your business. Ask customers to spread their love on social media. Great feedback?

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NPS Net Promoter Score Feedback Social Media 148

GetFeedback

MAY 5, 2019

You want to treat yourself by buying the latest model of a super popular brand. And allowing your business to not address customers’ after-sale needs, you’re ruining the future of your brand. To make sure your first-time buyers will remain loyal to your brand, you should think beyond just selling a product.

Sales 277

Sales Loyalty Programs Social Media Loyalty 277

BirdEye

APRIL 25, 2023

If so, we’ve got you covered with over 20 ideas on how to promote your business locally and make your brand the talk of the town. Use social media to promote 4. Publish a blog or newsletter 5. Keep in mind that your website is your digital storefront and should align with your brand and messaging.

Seminar 98

Seminar Social Media Advertising Workshop 98

Experience Investigators by 360Connext

DECEMBER 15, 2014

This often means creating special loyalty programs , elite experiences, and special perks to maintain the top 1% of customers. Airlines have recently taken to creating secret, invitation-only loyalty programs for their most valued customers. A few of my favorite examples of how brands are getting it right: 1.

Loyalty Programs 268

Loyalty Programs Airlines Social Media Loyalty 268

Comm100

NOVEMBER 23, 2016

So what’s the best, most direct way to show customers your commitment, and inspire loyalty in return? A solid customer loyalty program. If you want to build the loyalty program your customers deserve, this post will give you customer loyalty program ideas to turn everyday shoppers into loyal fans.

Loyalty Programs 60

Loyalty Programs Loyalty Rewards Programs Airlines 60

BirdEye

AUGUST 7, 2023

Auto repair marketing refers to the strategies and activities implemented by auto repair businesses to promote their services, attract customers, and build brand awareness. The primary goal of auto repair marketing is to showcase the value and expertise of the repair shop and create a positive brand image. Watch the Free Demo Now.

Sales 52

Sales Marketing Social Media Loyalty Programs 52

BirdEye

APRIL 20, 2023

In this blog, we’ll show you the best strategies for generating local leads that will help you get more revenue from your business. From optimizing your website to leveraging social media, we’ll cover everything you need to know about local lead generation so that you can start growing your business today.

Social Media 98

Social Media Multi-Channel Metrics Advertising 98

Beyond Philosophy

DECEMBER 14, 2023

Take a moment to consider to whom in your life you feel loyalty. Surprisingly, it’s these same emotions that you have with brands to whom you feel loyalty. Most organizations don’t have a way of measuring loyalty, but they do have a way of measuring repeat business. Customers talk about you on social media.

Loyalty 88

Loyalty Rewards Programs Loyalty Programs Airlines 88

Beyond Philosophy

JUNE 1, 2015

And, what is the impact of loyalty programs on enterprise profitability? Overall, companies with loyalty programs have grown at about the same rate as companies without them; but there is variance in performance value among industries. Key among these are: Integrate Loyalty Into the Full Experience. Use the Data.

Loyalty Programs 84

Loyalty Programs Loyalty Airlines Hotels 84

SurveySensum

JANUARY 26, 2024

The Foundation: Awareness Stage The awareness stage serves as the foundation, marking the initial encounter between a potential customer and your brand. Understanding how customers become aware of your brand, products, and services is crucial for laying a solid groundwork for their journey. User testimonials and success stories.

Customer Journey 52

Customer Journey Social Media Touchpoint Webinar 52

Win the Customer

SEPTEMBER 12, 2023

In this blog post, we’ll explore strategies that traditional businesses can adopt to innovate in customer experience. It involves providing a consistent and integrated experience across various channels – be it in-store, online, social media, or mobile. Embracing Technology: A Gateway to Innovation 1.

Innovation 59

Innovation Customer Experience Loyalty Programs Customer Centricity 59

ShepHyken

MAY 18, 2018

These ideas include tracking customer information, establishing loyalty programs, listening to customer concerns, and focusing on building your online reputation. Advertising and marketing your brand is costly, and it’s never certain whether these efforts will attract enough new customers to justify the cost of expensive advertising.

Blog 79

Blog Loyalty Programs Advertising Loyalty 79

ShepHyken

MAY 28, 2018

My Comment: Bruce Turkel is a branding expert and writes a weekly informative and often entertaining (and sometimes edgy) blog post. Is Your Social Media Customer Service Helping or Hurting Your Customer Experience? Power survey that says 67% of consumers have used social media to resolve customer service issues.

2018 77

2018 Article Customer Service Loyalty Programs 77

BirdEye

NOVEMBER 16, 2023

The right lawn care marketing strategy can help your business create lasting impressions, generate leads, nurture relationships, and build a brand in the market. This blog post provides all the information for small local services or growing landscaping businesses looking to supercharge their marketing strategies.

Marketing 62

Marketing Social Media Advertising User Experience 62

Kustomer

APRIL 21, 2022

brand ambassadors? In this episode of the Customer Service Secrets Podcast, Gabe Larsen divulges the secrets to turning customers into brand ambassadors for optimal growth. CX and marketing go hand in hand when it comes to building brand loyalty. Many companies have loyalty programs that reward customer purchases.

Social Media 98

Social Media Brands Loyalty Marketing 98

GetFeedback

JUNE 11, 2019

Indeed, there are many brands with cult-like followings. But why isn’t this level of fandom a reality for every brand? According to Exploring the Value of Emotion-driven Engagement, a new report from Deloitte Digital, brands can build impressive levels of customer loyalty by connecting emotionally with their audiences.

Loyalty 170

Loyalty Connections Consumers Loyalty Programs 170

Optimove

DECEMBER 28, 2023

At the same time, marketers need sophisticated data analytics to execute personalized, relevant messaging at the speed of a consumer’s interaction with the brand. Invest in customer engagement strategies, such as loyalty programs, email marketing, and social media engagement, to keep customers coming back.

Marketing 69

Marketing 2024 Social Media Download 69

SurveySensum

JUNE 29, 2023

In this blog, we will explore 5 data-driven insights that successful marketing experts use to create remarkable customer experiences. And Salesforce’s fifth edition of the State of the Connected Customer report reveals that 94% of customers continue buying from the same brand that gives a positive customer service experience.

Customer Satisfaction 52

Customer Satisfaction Insights Marketing Exceptional Customer Service 52

CX Journey

OCTOBER 24, 2018

Show That You Care Seventy-nine percent of people want to know that a brand cares before they buy something. Brands that show they understand what the customer needs and that have a strong commitment to delivering a solution attract loyal followers. Interact with Your Customers Most people are on at least one social media platform.

Customer Experience 94

Customer Experience Social Media Loyalty Programs Brands 94

Lumoa

FEBRUARY 2, 2023

According to research, 95% of consumers believe customer experience is the key to brand loyalty. The customer experience (CX) is a customer’s impression of an organization or brand based on their interactions with you. A positive experience builds loyalty and trust, increases sales, and improves customer satisfaction.

Retail 94

Retail Net Promoter Score Customer Experience Loyalty Programs 94

Experience Investigators by 360Connext

JANUARY 12, 2015

We are most likely loyal to some brand or another. They earn your loyalty because of how they make you feel. Now consider the last time you talked up a brand without any reward except sharing the good news. All loyalty and authentic word-of-mouth marketing results are based on emotion. Some swear by Nike.

Loyalty 291

Loyalty Hotels Hospitality Loyalty Programs 291

BirdEye

NOVEMBER 20, 2023

This strategy transforms satisfied customers into brand champions who actively refer new business. Thanks to smart referral marketing software tools, it’s now easy to implement referral programs that drive results. In this blog post, we’ve listed out 20 best referral marketing software tools to level up your referral game.

E Commerce 62

E Commerce Marketing Multi-Channel E-support 62

SurveySparrow

FEBRUARY 22, 2024

This not only helps in retaining customers but also turns them into advocates for your brand. Moreover, responsive customer support ensures that customers have a positive experience whenever they need assistance, further cementing their loyalty. This consistent engagement keeps your brand on customers’ minds.

Customer Retention 52

Customer Retention 2024 E-support Loyalty Programs 52

Currency Alliance

FEBRUARY 20, 2023

It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. The loyalty rules engine is the module that enables the types of promotions that are familiar from every major loyalty program. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Beyond Philosophy

APRIL 18, 2017

Most people would choose (A), and in fact that’s been the trend with brands over the past few years. Traditional sales advice says that it’s easier to keep a past customer than to get a new one, and so there’s been a proliferation of customer loyalty programs over the past few years.

Sales 124

Sales Loyalty Programs Consulting Loyalty 124

Optimove

MAY 16, 2023

Armed with this knowledge, you can proactively retain these valuable customers, offering personalized incentives, targeted loyalty programs, and tailored communications to win them back. Customer Lifetime Value (CLV) analysis: Combining GenAI and CDP can give brands a deeper understanding of customer lifetime value (CLV).

Marketing 52

Marketing Loyalty Programs Social Media Customer Satisfaction 52

SurveySparrow

AUGUST 25, 2023

Well, let me tell you, it’s not just a mere notion, but a well-established fact that can make or break a brand’s reputation. In this blog, we will look into all that you need to know about CX; the best practices, strategies to improve, and the key elements that set it apart! How about we get into it now? They are: 1.

Customer Experience 52

Customer Experience Social Media Feedback Customer Centricity 52

Experience Investigators by 360Connext

JULY 2, 2019

” Customers often participate because they want to help create an experience they want, with a brand they already like. Negative reviews — at least those that include suggestions — on social media channels or review sites are coming from customers who care. Follow Up Directly on Suggestions.

Customer Journey Mapping 110

Customer Journey Mapping Social Media Fashion Workshop 110

Customer Guru

JUNE 26, 2018

Omnichannel experience cultivates a greater sense of familiarity and relationship with the brand, creating a positive brand image and increasing retention rates. For instance, one customer may start shopping on his desktop, researching the product and brand. Understanding the importance of social media brand integration.

Omnichannel 82

Omnichannel Retail E Commerce Loyalty Programs 82

SurveySparrow

SEPTEMBER 25, 2023

The question is: How can you ensure that their journey with your brand is not just memorable but extraordinary? In this blog, we’ll explore the phases, discuss the customer experience lifecycle model, and provide actionable tips on how to improve customer life cycle stages. Think about your favorite brands.

Customer Experience 52

Customer Experience E Commerce Social Media E-support 52

Retently

OCTOBER 1, 2018

What’s more, it seems that 51% of customers leave a brand because of poor experiences, and 81% of consumers say them switching brands could have been prevented by the business in question. It’s likely because many brands don’t understand consumers. Why are customer unhappiness levels so high? What Is the Customer Journey?

Customer Journey Mapping 107

Customer Journey Mapping Touchpoint Customer Journey Social Media 107

SurveySensum

JULY 10, 2023

This is how Starbucks prioritizes its customers and consistently delivers exceptional retail customer service – showing how by creating a positive customer experience you can foster trust, cultivate customer loyalty , and set your business apart. If not, then this blog is for you. Before that, What is Customer Service in Retail?

Retail 52

Retail Customer Service Exceptional Customer Service Customer Centricity 52