article thumbnail

Not Just Another Blog Post on How to Improve Customer Experience

InMoment XI

The idea behind integrated CX is to improve customer experience by combining large amounts of data with technology and services to create more complete customer insights and, as a result, more focused and measurable actions. Another true cliche is that CX program success is a marathon and not a sprint.(For

Blog 558
article thumbnail

How to Prove the ROI of Your Voice of the Customer (VoC) Program

GetFeedback

There is greater ROI when the holistic customer journey is the focus. 2: identify the VoC data that best helps you measure your performance . But, remember this: the goal isn’t to measure everything. The goal is to measure the right things. Improving customer experience is what leads to ROI. Let me explain. .

ROI 309
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Stepping Into The Future of Retail With Foot Locker

InMoment XI

In this blog, we dive into the details of how Foot Locker is revolutionising retail through its CX initiatives. Measuring ROI At the heart of Footlocker’s CX programme lies a focus on measuring return on investment (ROI), which includes various analysis of performance and impact.

Retail 260
article thumbnail

How to Prove the ROI of Customer Satisfaction (CSAT)

GetFeedback

Start with measuring your CSAT score as outlined by GetFeedback. Use other business knowledge to find the ROI of your CSAT initiatives. A simple way to consider ROI is to take the number of dissatisfied customers and multiply that by how much it would cost to sell to new customers. . I’ve outlined an example here.

ROI 195
article thumbnail

How to Measure the ROI of CX

Second to None

In a previous blog , we looked at evidence that points to a strong correlation between customer experience and return on investment. Indeed, understanding this correlation between the two is very important, yet it leads to a new question: How does one actually calculate the ROI of CX? Choosing a CX Metric to Measure.

ROI 86
article thumbnail

Maximizing Digital Marketing ROI With Superior Customer Service

CSM Magazine

But when it comes to maximizing ROI, it should be at the top of your list. Digital marketing Return on Investment (ROI) is the measure of the effectiveness of marketing campaigns and strategies in generating profit. Moreover, ROI is a metric used to calculate the financial gain or loss from an investment.

ROI 52
article thumbnail

How to Define Customer Satisfaction and Measure it

GetFeedback

The only way to really have an exact answer is to measure customer satisfaction. In this article, we talk about just that: how you can define customer satisfaction and the methods to measure it. What aspect of your business are you referring to when you’re measuring? Measuring your Customer Satisfaction Score (CSAT).