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The Google Local Guide Program: How It Impacts Your Reputation Management Strategy

InMoment XI

The Google Local Guide program features a global community of users that companies can engage with to support their marketing activities, build brand reputation, manage online reviews and ratings, and improve online search visibility and exposure. The Local Guides program is for individuals, not businesses.

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Customer Experience Is Like Maintenance on Your Car

ShepHyken

Regardless, it made me think that what looks good on the outside may not be so good on the inside. Unfortunately, there are businesses that fall into the same category as my friend’s automobile. New cars offer an updated look in addition to updates under the hood, which could include more efficient engines, the latest technology, and more.

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5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

What Do These Categories Mean? This category (people who selected 9 and 10) are your loyal fans. Bain & Company, the originators of the score, consider between +30 and +40 to be a favorable score. For instance, if you provide companies with a virtual phone number , you might get complaints about it not working.

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Natural Language Processing 101: Three Tips for Optimising Your Text Analytics Software

InMoment XI

You need a layer of sophisticated analytics that can add tags and themes on a granular level, uncover sentiment, assign categories, identify intent, spot legal issues, and pick up on possible customer churn. This is specifically relevant when considering translations for global companies. Tip #3: Be On The Lookout For New Updates.

Download 493
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Use Voice of Customer (VOC) Data to Improve Customer Service

GetFeedback

Generally, VOC feedback falls into one of three categories: Direct feedback: Direct feedback comes when a customer knows the organization is listening, such as providing feedback in a Net Promoter Score (NPS) survey. Indirect feedback: When a customer gives indirect feedback, they talk about the company, but not necessarily to the company.

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The Impact of Prescriptive Analytics in Business Decisions

InMoment XI

These tools allow your business to digest analytical insights in the way that makes the most sense for your company. Consider a retail company using prescriptive analytics to optimize its pricing strategy. Decision-makers can follow these recommendations to adjust prices and potentially improve the company’s profitability.

Events 260
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The impact of knowledge on current customer satisfaction

Eptica

74% were visiting company websites either the same amount or more (26%). 57% want to access knowledge via company websites , rather than having to email or call, as this gives the ability to find answers to their own questions themselves without relying on companies to respond. Share this page on: Tweet.