PeopleMetrics

JUNE 18, 2019

One year ago today, I launched my book, Listen or Die: 40 Lessons that Turn Customer Feedback into Gold ( check it out on Amazon! ). The goal of the book was to share best practices on how to create a great Voice of Customer (VoC) program. Over the past year, another lesson has emerged that I would like to share with you.

CEM 48

CEM 2001 Books 2019 48

Customer Interactions

JULY 7, 2015

For me, the unique value of consulting services supporting CEM software is the ability to distil huge quantities of customer data into the ‘so what’ that drives progressive business change around the Voice of the Customer.

Voice of Customer 28

Voice of Customer CEM Consulting Feedback 28

PeopleMetrics

NOVEMBER 22, 2019

Some of our clients also have daily or weekly team briefings to keep everyone current with what’s going on with the customer experience and VoC. Once customer feedback via VoC begins to roll in, you are not done! Sean McDade, PhD is the author of Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold.

Communication 54

Communication CEM 2001 Touchpoint 54

PeopleMetrics

FEBRUARY 21, 2018

Customers will not be happy, they won't come back, and you won't get the ROI from your Voice of Customer program. The 40 Lessons That Turn Customer Feedback into Gold. Sean McDade founded PeopleMetrics in 2001 and he is the architect of the company’s customer experience management (CEM) software platform.

Marketing 67

Marketing CEM 2001 Advertising 67

Lumoa

SEPTEMBER 16, 2022

There were previously 45% of people sharing negative feedback on social media and only 32% sharing positive feedback. A score of less than 4 means a business will less likely to receive negative feedback when an interruption happens. It means your customers are happy. Listen to the voice-of-customer.

Net Promoter Score 83

Net Promoter Score NPS Social Media Culture 83

CX Journey

SEPTEMBER 16, 2014

Reputation management is defined on Wikipedia as: The practice of monitoring the reputation of an individual or brand, addressing contents which are damaging to it, and using customer feedback solutions to get feedback or early warning signals to reputation problems. In our world, I think we focus mainly on the latter.

Customer Experience Management 65

Customer Experience Management Management CEM Customer Experience 65

Clarabridge

MAY 2, 2017

More than 350 of the top CX professionals and inspirational thought-leaders from around the world have gathered at the iconic Fontainebleau Hotel to discuss the latest industry trends shaping Customer Experience Management (CEM) and Social Customer Service.

2017 40

2017 Insurance CEM Touchpoint 40

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers.

Definition 178

Definition Net Promoter Score Customer Experience B2C 178

Retently

AUGUST 9, 2018

Customers’ desires are usually classified in a hierarchical structure, and each desire or need is assigned a certain level of priority depending on your business’ goals. Voice of Customer also represents your existing and target customers’ opinions regarding your products and services. Use Customer Feedback Surveys.

Feedback 111

Feedback Insights CEM Net Promoter Score 111

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Net Promoter Score 114

Net Promoter Score Customer Experience CEM B2C 114

Waypoint Group

MAY 18, 2016

Thinking of feedback only with regard to a survey. The humble survey has been considered a key piece of customer feedback since we came up with the idea of using it to ask people what they thought. Only focusing on positive feedback… or only focusing on negative feedback.

Customer Experience 40

Customer Experience B2B Feedback Customers 40

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Definition 64

Definition Net Promoter Score Customer Experience CEM 64

PeopleMetrics

APRIL 9, 2018

Market research and customer experience programs go about gathering these insights in different ways, of course, but here are PeopleMetrics, we have seen the two fields starting to converge within Voice of Customer programs. The single source of truth. Unanswered questions. Convergence!

2001 70

2001 CEM Marketing Voice of Customer 70

PeopleMetrics

MAY 16, 2018

A faster and cheaper alternative that offers enduring value is to invite your customers to audit your quality system for themselves utilizing Customer Experience Management (CEM) software – a robust platform to create, distribute and analyze surveys yourself. We call this process “ closed loop feedback management.”

Customer Satisfaction 48

Customer Satisfaction CEM Customer Experience E-support 48

PeopleMetrics

JULY 24, 2019

Yes, you should tie compensation to your Voice of Customer (VoC) program ( it’s the best way to get your people to actually use it! ). Your bonus program could be based on people achieving a particular NPS level or customer satisfaction score. Are you collecting enough customer feedback to define your goals effectively?

CEM 61

CEM 2001 Hotels NPS 61

PeopleMetrics

DECEMBER 5, 2017

Your customer experience management (CEM) system is up and running. You are actively listening to your customers and have an impressive 20% survey response rate. All signs point to a successful Voice of Customer (VoC) program. Do your customers know that you’re actually listening to them? That’s great!

Net Promoter Score 117

Net Promoter Score Hospitality CEM Feedback 117

Experience Matters

APRIL 7, 2015

Nominees are rated based on their capabilities, results, and client feedback. The CxVE Awards were judged by five noted customer experience experts: Mila D’Antonio (Editor-in-Chief at 1to1 Media), Desirree Madison-Biggs (Customer Experience/NPS Programs Director at Airbnb.), The result: happy, loyal customers. Confirmit.

2015 97

2015 Multi-Channel 2014 CEM 97

SuiteCX

MARCH 31, 2015

CEM/CJM Governance is a process focused on managing the quality, consistency, usability, security, and availability of your overall CEM strategy as well as for the building blocks such as VOC/VOE/Journey Maps and CEM Dashboards. Governance in Customer Journey Mapping. Click here to view SlideShare.

Customer Journey Mapping 40

Customer Journey Mapping Government Customer Journey CEM 40

Customer Alignment

DECEMBER 18, 2017

From what we can see, most of the efforts and focus in 2017 have been on beginning to ‘listen’ to customers and naturally act upon this information. Ease and efficiency won’t make customers stick around; emotion will and they will pay for a good one. The customer isn’t always at the heart of these programmes, the organisation is.

2017 45

2017 2018 Chief Customer Officer NPS 45

SurveySparrow

JULY 31, 2023

Did you know that companies that prioritize the voice of their customers can achieve a 10 times higher customer satisfaction rate compared to their counterparts? Customer feedback holds the key to enhancing your brand’s reputation and fostering long-term loyalty. What is Voice of Customer Data Analytics?

Social Media 52

Social Media CEM Voice of Customer Net Promoter Score 52

SuiteCX

JUNE 1, 2015

It seeks to understand the customer’s point of view and then to design interactions and experiences that make it easy for them to accomplish their objectives. CEM – Customer Experience Management. CX – Customer Experience. Voice of the Customer (VOC) refers to the feedback received from customers directly.

Multi-Channel 40

Multi-Channel Net Promoter Score Reference Social Media 40

Beyond Philosophy

DECEMBER 23, 2015

Today, businesses are able to measure their activities, impact of customer experiences, and customer relationship with unprecedented precision. As a result, they are able to create enormous streams and bases of data – known, collectively, as “Big Data”.

Chief Customer Officer 100

Chief Customer Officer Customer Centricity Consulting Loyalty 100