Russel Lolacher

MARCH 2, 2021

In BC, I’m the public service director responsible for the government social media customer care for our ministry, but my dad still doesn’t understand what I do. I’m the Director of Web and Social Media Services for the Ministry of Transportation and Infrastructure in the BC Public Service.

Social Media 52

Social Media Government Customer Care Transportation 52

Russel Lolacher

DECEMBER 20, 2021

A lot goes into providing social customer care during an emergency event considered a “once-in-500 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

Customer Care 98

Customer Care Transportation Social Media Government 98

Russel Lolacher

DECEMBER 20, 2021

A lot goes into providing social customer care during an emergency event considered a “once-in-2000 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

Customer Care 59

Customer Care Transportation Social Media Government 59

Russel Lolacher

SEPTEMBER 8, 2020

To successfully embrace social media customer service, the focus of your interactions need to be far more in the intent and use of the tool than the tool itself and its features. Keep in mind, this should be about being “social” and not about broadcasting. Connect, engage and follow up.

Social Media 69

Social Media Customer Service Transportation Communication 69

Clarabridge

OCTOBER 23, 2015

Social media has made it easy for people to vent about bad service. Companies no longer control the terms of engagement with customers for customer service. It’s the customer who determines when and how they reach out to a brand. Telecoms are in high demand of social customer service.

Customer Service 64

Customer Service Transportation Social Media Hospitality 64

Russel Lolacher

SEPTEMBER 3, 2020

Whether it’s for web sites, printed materials or the various multimedia and social media platforms you operate to engage with your customers, or the internal channels of communication to connect with employees, the need to create just never seems to diminish. This is just to demonstrate what could be done.

Transportation 123

Transportation Social Media Definition Blog 123

Team HGS

SEPTEMBER 30, 2019

In the competitive marketplace, brands need a strong narrative to connect to customers—one that engages with empathy and bridges values, preferences—even lifestyle—of company and consumers. Ultimately, storytelling is at the heart of good customer experience (CX). Take, for example, the CX channel of social media.

Brands 40

Brands Social Media Contact Center 2006 40