article thumbnail

Optimove’s 2023 Survey Key Highlight: Brands Still Subject Consumers to Marketing Fatigue

Optimove

Re-engage your churned customers with this guide Download Now Why it Matters: Marketing fatigue happens when consumers feel overwhelmed by generic and irrelevant messages. For brands, message relevancy and personalization are key to mitigating marketing fatigue. Consumers are open to more relevant messages.

2023 111
article thumbnail

The time is now for omnichannel retail: 2021 consumer trends

delighted

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. Omnichannel retail will be the new normal.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Acing Omnichannel Support in SaaS

GetFeedback

trillion in revenue is up for grabs as “always on” consumers look for brands mastering CX via various channels and touchpoints. Why Consumers Are Bailing on Brands. Data shows that personalized support is the top priority for consumers. Desire for seamless omnichannel CX. How to Reconnect with Omnichannel Support.

article thumbnail

Stepping Into The Future of Retail With Foot Locker

InMoment XI

Competitor Analysis: Monitoring competitor performance and market trends to stay ahead of the curve. Click and Collect Data: Understanding customer preferences for omnichannel shopping experiences. Fueling Brand Love In today’s hypercompetitive market, brand love is the ultimate currency.

Retail 260
article thumbnail

“Mother’s Day Shopping? Sure, and Sooner Rather than Later,” Consumers Say??

Optimove

We’re here to help marketers boost customer loyalty and better understand consumer behavior and preferences, but we’re happy to help however we can. So, make a mental note, and let’s dive into our survey results – what do consumers have planned for this Mother’s Day? The solution?

article thumbnail

“Early Summer Shopping? Sure, But We’ll Spend Less,” Consumers Say

Optimove

To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. Almost half of the consumers surveyed have less confidence in the economy compared to 2022. What will motivate them to shop with your brand?

article thumbnail

Looking to Kickstart Your Omnichannel Strategy? Look No Further

Optimove

So embedded in our daily lives are omnichannel interactions with our favorite brands that we barely notice if they’re doing it properly. Let’s look at what makes a great omnichannel experience and how to start creating the foundations for a robust omnichannel strategy so that you can start reaping the rewards. Bottom line?