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Why You Should Aspire to Drive Customer Lifetime Value—Not ‘Just’ Upsell Customers

InMoment XI

For several years, it was also one of four economic pillars (along with customer acquisition , customer retention, and lowering cost to serve) my colleagues and I used to frame customer experience (CX) programs for our clients. Casting a Wider Net. Let’s take a closer look. Letting Customers Tell Success Stories.

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Introducing. Forrester's CX Cast

Forrester

That's right, Forrester's Customer Experience team is jumping on the podcasting bandwagon and launching a weekly CX podcast! Each week me and my cohost, Senior Analyst Sam Stern, will be speaking with an analyst from our team about their hot-off-the-press research or discussing relevant CX topics in the news. Happy listening!

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The cost of living crisis and increase response rates

Beyond Philosophy

It doesn’t take long to cast your vote and it would really mean a lot to both Ryan and I. Also, we did an episode recently called, Inflation is Going to Kill My CX , and that addresses some of the ways to respond to inflation in your experience. We hope you enjoy today’s show. Thanks very much. To vote, please click here.

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The CX Stage

CloudCherry

In truth, the world of theatre has everything (and I do mean everything ) to do with CX. Oh, I’m certain there are those in the CX world who ‘phone in’ their performance, but I’ve not encountered them at CloudCherry. The ‘cast’ is unified in this goal. The post The CX Stage appeared first on CloudCherry.

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5 Rules for Effective Customer Research That Make A Difference

Beyond Philosophy

Cast your net wide. 14:36 When talking about rule number three, Cast your net wide , Tillip explains how you can get into trouble when you make too many assumptions about your who your customers are. The post 5 Rules for Effective Customer Research That Make A Difference appeared first on CX Consulting. How can we help?

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6 Customer Experience Books Every Founder Should Read

Help Scout

In that spirit (although I hope your power is quite stable), I started thinking about the great customer experience (CX) books I’ve read. If you’re new to CX or if you are looking to improve, let me share a few classics with you, along with a few you might not see in the traditional best CX books lists.

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Principle One: Be the Customer

Bill Quiseng

Cast Members without a mustache, beard, or goatee are expected to be clean-shaven every day. customerservice #customerexperience #custserv #custexp #cx All facial hair (beards, goatees, and mustaches) must be fully grown in, neatly groomed, and well maintained and no longer than 1/4 of an inch in length. Why is that? Be the customer.

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