Mon.Dec 25, 2023

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How to Know What Your Customers Want

ShepHyken

Top Takeaways: The customer’s perception matters most. Never assume you know what your customer wants without looking at data. Even the most passionate organizations can misinterpret customer behavior, so always rely on data to make decisions. Embrace continuous improvement. Once you find success, it doesn’t mean you should stop. Keep learning and looking for changes to enhance the customer experience.

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Conducting a Seamless Experience: The Power of Customer Journey Orchestration 

Optimove

Get CDP Institute’s Guide on why your CDP needs a brain Download Now Why it Matters: Today’s hyper-connected customers interact with brands through a dizzying myriad of channels, from websites and email to mobile phones and social media. At every touchpoint, they expect a consistent and personalized experience, and successfully providing one requires a robust customer orchestration strategy.

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How to claim an unofficial Facebook page: Quick guide

BirdEye

Have you ever come across an imposter Facebook page related to your business, a page you did not create? That’s what we call an unofficial Facebook page. Why should you care? These pages can confuse your customers and hurt the online reputation management you’ve worked so hard to build. In this blog, we dive into a topic that might seem niche but is incredibly important for any brand on Facebook.

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Transactional Net Promoter Score for Targeted Insights

SurveySparrow

It is common knowledge that Net Promoter Score can propel a business to new heights. You might also know about transactional NPS and relational NPS. But what do you think works better? Focusing on an overall experience or individual aspects of a customer journey and improving each touchpoint experience. I think the latter. Well, you need not decide already.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Reducing Churn by 12%: The Impact of Onboarding Surveys in Retail Fintech

SurveySensum

I remember the excitement when I ordered a new phone. It seemed like the ultimate device, promising a seamless experience. But as I began using it, disappointment hit hard. The battery drained in a blink, and apps crashed more often than they worked. The initial thrill turned into disappointment with every glitch. The real struggle began when I attempted to return it.

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How to create a LinkedIn Business Page that drives results

BirdEye

LinkedIn stands alone as a haven for business growth. As per LinkedIn’s official statistics, more than 61 million companies are listed, but creating a business page isn’t enough. If your LinkedIn Business Page is gathering dust like an old yearbook, it is time to transform it into a lead-generating powerhouse. As per Demandsage, LinkedIn users who see business and acquisition messages are six times more likely to convert.