Sun.Sep 03, 2023

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Building Bonds with Buyers: Strengthening The Trust Fabric

Forrester's Customer Insights

In the AI age, reliance on data for insights is table stakes.

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Behind the Scenes of Airbnb’s Net Promoter Survey

Retently

Given the dynamic hospitality landscape, where user experiences can make or break a business, Airbnb stands as a prime example of how customer feedback can shape an industry giant. Central to Airbnb’s customer-centric approach is the Net Promoter survey – a strategic tool for understanding guest satisfaction and loyalty. Yet, Airbnb’s Net Promoter survey is not just another routine questionnaire; it serves as a beacon in an evolving market.

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2024 Planning: European Leaders Must Avoid An Excess Of Caution And Invest In Bright Spots

Forrester's Customer Insights

Many of the signals we normally use to plan for the coming year are pointing in ambiguous, counterintuitive, or contradictory directions. But submitting to excessive caution would be a mistake.

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Human-bot Harmony – Perfect the Balance of Human & Bot Engagement

Comm100

In today’s customer service and support world, expectations are high. Whether demanding faster responses, more personalization, or greater convenience – customers expect a lot when they communicate with brands, and almost all of them think that they’re falling short. 99% of customers believe companies need to improve their service & support. To meet these expectations, companies must achieve human-bot harmony – the perfect blend of human agent support and automation across every interaction,

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.